00:01-00:14 - Researcher: Hey there! I'm Trooly, and I'm really excited to chat with you today. This conversation will take about 30 minutes, and I'm here to learn from your experiences. Before we get started, could you please give me a brief self-introduction? - 嘿，你好！我是 Trooly，很高兴今天能和你聊天。这次对话大约需要 30 分钟，我是来向你学习经验的。 在我们开始之前，你能先做一个简短的自我介绍吗？

00:14-00:14 - Mark: Right. - 好的。

00:16-00:18 - Researcher: I'd love to get to know you a bit better. For example, - 我想多了解你一点。比如，

00:18-00:25 - Mark: Yeah. I'm forty five. I'm forty five, and I'm a maintenance supervisor. - 好。我四十五岁了。我四十五岁，是一名维修主管。

00:27-00:27 - Researcher: Nice to - 很高兴认识

00:31-00:33 - Mark: And I use a lot of I use a lot of AI these days. - 最近我用了很多，用了很多 AI。

00:35-00:36 - Researcher: Got it! So you're 45, work - 明白了！所以你 45 岁，工作

00:36-00:37 - Mark: Is that good enough? - 这样说够了吗？

00:38-00:41 - Researcher: Yeah, that's perfect, thank you! So - 是的，非常完美，谢谢！ 那么

00:41-00:41 - Mark: Yeah. - 嗯。

00:43-00:44 - Researcher: you mentioned - 你提到

00:44-00:44 - Mark: You're welcome. - 不客气。

00:46-00:51 - Researcher: you use a lot of AI these days. I'm curious - when did you first start using AI - 你最近用了很多 AI。我很想知道——你是什么时候开始使用 AI

00:51-00:51 - Mark: Mhmm. - 嗯哼。

00:53-00:54 - Researcher: products? Like, do you remember - 产品的？比如，你还记得

00:54-00:57 - Mark: Probably two years, two and a half years ago. - 大概两年前，两年半以前。

00:59-01:00 - Researcher: what got you into it two and a - 是什么让你在两年半

01:03-01:11 - Mark: Two and a half years ago, I started using Just just started catching on. So, I mean, everybody was using it, so I started using it too. Sounds like some bad stuff going on it. But I love it. - 两年半前，我开始使用——就是刚刚开始流行起来。所以，我的意思是，大家都在用，我也就开始用了。听起来好像有些不好的事情在发生，但我很喜欢它。

01:13-01:15 - Researcher: So everyone around you was - 所以你周围的人都

01:15-01:15 - Mark: But I love - 但我喜欢

01:19-01:27 - Researcher: getting into it and you jumped in too. And now you love it! What's your typical week like - how many times would you say you're using AI products? - 开始接触它，你也加入了。现在你很爱它！ 你典型的一周是怎样的——你觉得你大约会使用多少次 AI 产品？

01:29-01:34 - Mark: I use AI every day I get up. I usually use it since I get up checking stuff. - 我每天起床都用 AI。我通常从起床查东西就开始用了。

01:36-01:37 - Researcher: Every day since - 每天都用，从

01:37-01:46 - Mark: I gotta get my light fixed. Yeah. Usually got it every day. I go to work every day. I'm a supervisor at maintenance remodeling, but I use AI for everything every day. - 我得把我的灯修好。是的。通常每天都用。我每天去上班。我是维修翻新主管，但我每天处理任何事情都会用到 AI。

01:48-01:52 - Researcher: That's interesting - you're using it daily for everything. Can you give me a sense - 这很有趣——你每天都在各方面使用它。你能让我了解一下

01:52-01:53 - Mark: Mhmm. - 嗯哼。

01:54-01:58 - Researcher: of what specific AI products you're using? Like, what are the actual names of the - 你具体在使用哪些 AI 产品吗？比如，那些

02:00-02:23 - Mark: I usually use Perplexity Enterprise. I got it free from PayPal. I use that for image generation and I use Gemini and Copilot for basically everything else, but just mostly Perplexity because it's just it's so good at image generation. It's really good. So image generation is good. - 我通常使用 Perplexity Enterprise（企业版）。我是从 PayPal 那里免费获得的。我用它来生成图像，然后我用 Gemini 和 Copilot 来处理基本上其他所有事情，但主要还是用 Perplexity，因为它生成图像的能力太强了。真的很棒。所以图像生成功能很好。

02:24-02:24 - Researcher: So - 所以

02:26-02:31 - Mark: I have Perplexity for image generation and then Gemini and everything else. - 我用 Perplexity 生成图像，然后用 Gemini 处理其他一切。

02:33-02:36 - Researcher: you've got Perplexity Enterprise free through PayPal, and - 你通过 PayPal 免费获得了 Perplexity 企业版，并且

02:36-02:36 - Mark: Yeah. - 是的。

02:38-02:50 - Researcher: you're really into the image generation there. With Gemini and Copilot for everything else - can you walk me through a specific example from, say, yesterday or today? Like, what did you actually use them for? - 你非常喜欢那里的图像生成功能。对于 Gemini 和 Copilot 处理的其他事情——你能给我举个具体的例子吗，比如昨天或今天？你实际上用它们做了什么？

02:51-03:25 - Mark: Yeah. Well, Perplexity, you see, we're doing a job for this lady, and she wants blue siding on her house, vinyl siding. Right now, she's got wood boards, so with Perplexity, I could take a picture of her house, her exterior, and then get the image generation and put the blue siding and let her see what it looks like before we even do it. You know what I mean? And she she's able to make a better decision, it's very helpful. It's helped us out a lot at work. Just image generations of jobs that's not finished yet. They can be finished and how they would look in the end, and then show that to customer. It's a big help. Love it. I'll never go back. - 好的。嗯，Perplexity 吧，你看，我们正在给这位女士干活，她想给房子换成蓝色的外墙板，塑料挂板那种。现在她家是木板墙，所以用 Perplexity，我可以拍一张她房子的照片，也就是外观，然后利用图像生成功能换上蓝色外墙板，让她在动工之前就能看到效果。你明白我意思吗？她就能做出更好的决定，这非常有帮助。这对我们的工作帮助很大。就是把还没完工的工程生成图像，展示它们最终会是什么样子，然后展示给客户看。这帮了大忙。太喜欢了，我再也离不开它了。

03:26-03:33 - Researcher: That's such a cool use case! So you're basically showing customers the finished result before you do the work. How do your customers - 这真是个很酷的使用案例！所以你基本上是在施工前向客户展示完工效果。你的客户

03:33-03:33 - Mark: Yes. - 是的。

03:35-03:40 - Researcher: react when you show them these AI-generated images? Like, does it change how they make - 看到这些 AI 生成的图像时有什么反应？这会改变他们做决定的方式

03:40-03:51 - Mark: Most of the time, they react pretty well. Then they want a price, so we gotta put a bid in and all that. But, um, it's usually overall, it's very receptive, very good reaction, I'd say. - 大多数时候，他们的反应都很好。然后他们就会想要报价，所以我们就得投标之类的。但是，嗯，通常总的来说，接受度很高，反应非常好，我会这么说。

03:55-04:13 - Researcher: That's really valuable - using AI to help customers visualize and make decisions. Sounds like it's become a key part of your workflow. Now I'm curious about your experience with paying for digital products in general. Before you started paying for AI products, had you paid for other digital products or subscription services? Like software tools, online - 这非常有价值——利用 AI 帮助客户视觉化并做出决定。听起来它已经成为你工作流程的关键部分。 现在我很好奇你平时为数字产品付费的情况。在你开始为 AI 产品付费之前，你有为其他数字产品或订阅服务付过费吗？比如软件工具、在线

04:18-05:01 - Mark: I No. I hadn't seen so, like, ChatGPT was the first one I got. And then I got the monthly subscription of that. Then I got perplexity enterprise free through a PayPal promotion, which is really cool. Then I found out there's a ceiling on Perplexity. So the image generation, you're like, you can run out. I didn't know that. But I generated my monthly allowance. So I moved over to Google, now I pay for their twenty dollar a month Google AI premium plan that gives me Gemini and all that and more image generation. You got, like, a certain amount of credits. All of them let you get credits, but it's you gotta see how many they are. Lot of people don't know that. So I'd pay for the Google AI at the moment too. It's worth the twenty dollars. - 我……没有。我以前没见过这种，比如 ChatGPT 是我第一个买的。然后我买了它的月订阅。后来我通过 PayPal 的活动免费得到了 Perplexity 企业版，这真的很酷。接着我发现 Perplexity 是有上限的。就是那个图像生成，你可能会用完。我以前不知道。因为我用完了我每月的额度，所以我转到了谷歌，现在我每月付 20 美元购买他们的 Google AI 高级计划，它给我提供 Gemini 之类的，还有更多的图像生成额度。你会有一定的积分。所有的产品都会给你积分，但你得看看到底有多少。很多人不知道这一点。所以我目前也为 Google AI 付费。这 20 美元花得值。

05:02-05:07 - Researcher: So you're paying for ChatGPT monthly and Google AI Premium at $20. That's interesting - 所以你每月为 ChatGPT 付费，还要付 20 美元的 Google AI 高级版。这很有趣

05:07-05:09 - Mark: That's right. That's right. Yes. - 没错。没错。是的。

05:11-05:16 - Researcher: that you hit the limit on Perplexity's image generation even though it was free. Before ChatGPT, - 即使 Perplexity 是免费的，你也用到了它的图像生成上限。在使用 ChatGPT 之前，

05:16-05:16 - Mark: Mhmm. - 嗯哼。

05:18-05:22 - Researcher: had you ever paid for any other kind of subscription? Like Netflix, software - 你有没有为其他任何类型的订阅付过费？比如 Netflix、软件

05:22-05:40 - Mark: Microsoft three sixty five premium. The only reason I bought that is because it was a deal, a good deal. It was like, a hundred dollars, you know, versus two hundred. So I got that. And it's it's worth a hundred dollars for the whole year. Absolutely. You get access to Copilot and a bunch more credits every month. So that's worth it alone to me. - Microsoft 365 高级版。我买它的唯一原因是因为有折扣，很大的折扣。比如一百美元，相对于原价两百。所以我买了那个。一整年花一百美元是绝对值得的。你可以使用 Copilot，而且每个月有很多额外的积分。单就这一点对我来说就很值了。

05:42-05:46 - Researcher: So Microsoft 365 Premium for a hundred bucks a year, and that gives you Copilot access - 所以一年一百刀的 Microsoft 365 高级版，还让你能用 Copilot

05:46-05:47 - Mark: Mhmm. - 嗯哼。

05:49-05:58 - Researcher: too. Other than that and the AI stuff, were you someone who paid for digital subscriptions before? Or is AI really the first thing that got you spending monthly on software? - 对吧。除了这些和 AI 相关的东西，你以前是愿意为数字订阅付费的人吗？还是说 AI 真的是第一个让你开始每月在软件上花钱的东西？

05:59-06:20 - Mark: I mean, I've always bought, you know, like, PlayStation Plus subscriptions, Amazon. I mean, I bought digital subscriptions, but since the AI has come along, I wanna be subscribed to all of them, but right now it's just the three. One of them is a promotion, so I mean, I've always kinda had a digital subscription, some form or another. Streaming, you know. - 我的意思是，我一直都会买，比如 PlayStation Plus 订阅、亚马逊之类的。我是说，我买过数字订阅，但自从 AI 出现后，我想订阅所有的产品，但目前只有这三个。其中一个是活动赠送的，所以我的意思是，我一直都有某种形式的数字订阅。流媒体之类的。

06:22-06:32 - Researcher: Got it - so you had streaming and gaming subscriptions before, but AI is different because you want to subscribe to all of them. That's a shift! Overall, how would you describe - 明白了——所以你以前有流媒体和游戏的订阅，但 AI 不同，因为你想订阅所有的 AI 产品。这是一个转变！ 总的来说，你会如何描述

06:32-06:33 - Mark: Yeah. I would like to be. - 是的。我很想全订。

06:37-06:59 - Researcher: your attitude toward paying for AI products? I've got a few options - tell me which one feels closest: ① AI is a necessity for lifework, willing to pay continuously ② It's very valuable, happy to pay if it's useful ③ Paying is acceptable, but I'm cautious about it ④ Not really willing unless I have to or it's very cheap ⑤ Would never consider paying for AI Which one resonates with you? - 你对为 AI 产品付费的态度？我有几个选项——告诉我哪一个最贴切： ① AI 是生活/工作的必需品，愿意持续付费 ② 它非常有价值，如果好用就很乐意付费 ③ 付费是可以接受的，但我比较谨慎 ④ 除非必须或是非常便宜，否则不太愿意付费 ⑤ 绝不会考虑为 AI 付费 哪一个引起了你的共鸣？

07:00-07:02 - Mark: The first one is number one. - 选第一个，第一项。

07:04-07:06 - Researcher: Number one - it's a - 第一项——它是

07:06-07:06 - Mark: Mhmm. - 嗯哼。

07:08-07:15 - Researcher: necessity. What makes it feel that essential to you? Like, what would actually happen if you didn't have access to these AI tools? - 必需品。是什么让你觉得它如此重要？比如，如果你无法使用这些 AI 工具，实际会发生什么？

07:16-07:41 - Mark: I would have to look up a lot more stuff slower and wouldn't have the image generation, which is like a game changer for what we do, you know, maintenance. It's just you wouldn't have that extra what I call it, benefit to show the customers, you know, and it helps you get jobs too. So, I mean, I just without the image generation, man, it would it would it would hurt me. Financially. - 我就得花更多时间、更慢地去查很多东西，而且会失去图像生成功能，这对于我们做的维修工作来说简直是颠覆性的。如果你没有那个我所谓的“额外福利”展示给客户看，它也能帮你接到活儿。所以，我是说，如果没有图像生成，天哪，这会对我造成伤害。在经济上。

07:43-07:48 - Researcher: So without image generation, you'd actually lose jobs - that's a direct hit to your income. That's pretty - 所以没有图像生成，你实际上会丢掉工作——这直接打击了你的收入。这相当

07:48-07:48 - Mark: Yes. - 是的。

07:50-08:00 - Researcher: significant. When you say it would hurt you financially, can you give me a rough sense of what that means? Like, how much more work are you winning because of these AI-generated images? - 严重。当你说这会在经济上伤害到你时，你能给我一个大概的概念吗？比如，因为这些 AI 生成的图像，你多争取到了多少工作？

08:01-08:15 - Mark: And it's led to three jobs high paying jobs. One of them was, like, couple thousand dollars just for a kitchen remodel. So I mean, it varies. It could be a couple hundred. It could be a couple thousand. It just depends on the job, but it has generated money. No doubt. - 它已经帮我带来了三个高薪工作。其中一个是一个价值几千美元的厨房翻新工程。所以我的意思是，情况不等。可能是几百美元，也可能是几千美元。这取决于具体的活计，但它确实创造了收益。毫无疑问。

08:17-08:25 - Researcher: So just those three jobs alone - that's already thousands of dollars in revenue that you might not have gotten without showing those images. That's - 仅仅那三个工作——就已经是数千美元的收入了，如果没有展示那些图像，你可能拿不到这些活。对于一个 20 美元的订阅来说，这

08:25-08:26 - Mark: That's right. - 没错。

08:27-08:38 - Researcher: a serious ROI on a $20 subscription. Beyond image generation, what other AI capabilities do you rely on day-to-day? Like with Gemini and Copilot - what are you actually using them for? - 投资回报率很高。除了图像生成，你日常还依赖其他哪些 AI 功能？比如 Gemini 和 Copilot——你实际上用它们来做什么？

08:39-09:03 - Mark: You know, anytime I need a question, you know, like, hey. Look up the number of dollars on. Just I mean, it's so useful. I mean, you can have that on my system, but it's more polished Gemini and Copilot now. I use them for everything. Anything I gotta look up, any question, what's what time does something close, at what time does a place open. You know, how many miles is it to so and so place? I mean, just possibilities are endless for what they can be used for, and I use them every day. - 你知道，任何时候我有问题，比如“嘿，查一下某某东西多少钱”。它太好用了。我的意思是，我的系统上也能查，但现在的 Gemini 和 Copilot 更完善。我用它们处理所有事情。任何我要查的内容，任何问题，某样东西几点关门，某个地方几点开门。或者到某地有多少英里？我的意思是，用途是无穷无尽的，我每天都用它们。

09:05-09:17 - Researcher: So it's basically replaced Google search for you - but it sounds like you're asking pretty straightforward factual questions. Does it give you better answers than just Googling would, or is it more about the experience of how it delivers the info? - 所以它基本上取代了谷歌搜索——但听起来你问的都是些比较直接的事实性问题。它给出的答案比直接谷歌搜出来的更好吗？还是说更多在于它提供信息的方式和体验？

09:17-09:34 - Mark: I think it's more about the experience on how it delivers info. I I could probably go Google info and get the same answer, the end result, but I like that sense of companionship. I like it to yeah, talk back to me like a person and then I ain't gotta read nothing. Just listen to it. It's more convenient. You know? - 我觉得更多在于它提供信息的体验。我也许可以去谷歌搜，得到同样的答案、同样的结果，但我喜欢那种陪伴感。我喜欢它像人一样跟我对话，这样我就不用阅读任何东西。只需要听就行。这更方便，你懂吗？

09:36-09:42 - Researcher: Oh, that's interesting - so you're actually listening to the responses, not reading them? Like it's reading the answers - 哦，这很有意思——所以你实际上是在听回复，而不是读回复？就像它在把答案

09:45-09:46 - Mark: That's right. - 没错。

09:47-09:54 - Researcher: out loud to you? That changes things. So it's almost like having someone in your ear giving you information while you're working? - 大声读给你听？这就不一样了。所以这几乎就像你在工作时，耳朵里有个人在给你提供信息？

09:57-09:58 - Mark: Exactly. - 正是这样。

10:00-10:07 - Researcher: That makes sense for maintenance - your hands are busy. How often during a typical workday are you actually talking to AI and having it talk back to you? - 这对维修工作很合理——你的手很忙。在典型的工作日里，你多久会和 AI 说话并让它回话？

10:10-10:21 - Mark: I mean, it's not a terrible amount. It's just off and on. If I'd added up minutes, I'd probably say an hour. Maybe for less than that, maybe forty five minutes talking to AI during a general eight hour work day. - 我是说，也不是特别多。就是断断续续的。如果我把分钟数加起来，我想大概有一个小时。或者比那少点，在通常的 8 小时工作日里，大概花费 45 分钟和 AI 交流。

10:23-10:26 - Researcher: 45 minutes spread throughout the day. Is it usually quick hits - 45 分钟分散在一天中。通常是快速点击式

10:26-10:26 - Mark: Yeah. - 是的。

10:29-10:33 - Researcher: - like one question here and there - or do you ever have longer back-and-forth conversations with it? - ——比如这里问一个问题，那里问一个——还是说你曾和它进行过较长时间的来回对话？

10:38-10:46 - Mark: That's usually just a question here and there, and conversations are rare, but they happen, but very rare. Just a question here and there to be more direct with you. - 通常只是这里问个问题，那里问个问题，对话很少见，虽然也有过，但非常罕见。更直接地说，就是零星的问题。

10:48-10:53 - Researcher: Got it - quick questions throughout the day, not long conversations. That makes sense. Let me get a - 明白了——全天快速提问，没有长谈。这合情合理。 让我

10:53-10:53 - Mark: Right. - 对。

10:55-11:02 - Researcher: clearer picture of what you're actually paying for. In the past three months, how many AI products have you paid for in total? - 更清楚地了解一下你实际付费的项目。在过去的三个月里，你总共为多少个 AI 产品付过费？

11:05-11:29 - Mark: Just if you count the Microsoft Business three sixty five premium, with Copilot as one and ChatGPT. And then the Google AI. I paid for three and I got four. One of them is a promotion through PayPal. I don't pay for that. I got a year free, but I paid personally for three subscriptions. ChatGPT, Gemini, and the Microsoft Business three sixty five premium. - 如果你把带有 Copilot 的 Microsoft Business 365 高级版算一个，再加上 ChatGPT。然后是 Google AI。我付了三个的钱，但我手头有四个。其中一个是 PayPal 的促销活动。我不为那个掏钱。我有一年的免费期，但我个人支付了三个订阅：ChatGPT、Gemini 和 Microsoft Business 365 高级版。

11:32-11:34 - Researcher: So three paid subscriptions - - 所以是三个付费订阅——

11:34-11:35 - Mark: Right. - 没错。

11:37-11:44 - Researcher: ChatGPT, Google AI Premium (which is Gemini), and Microsoft 365 Premium. Plus the free Perplexity Enterprise - ChatGPT、Google AI 高级版（也就是 Gemini）和 Microsoft 365 高级版。外加 PayPal 赠送的免费 Perplexity 企业版

11:44-11:44 - Mark: Right. - 没错。

11:46-11:52 - Researcher: from PayPal. Is this your first time paying for AI products, or have you been paying for these for a while now? - 这是你第一次为 AI 产品付费吗？还是说你已经付了一段时间了？

11:53-12:12 - Mark: I just recently kinda started paying for the Gemini Google AI. Per month of chat. I've been paying for that for about two years. And business, I think I got that a few months ago. So most of them is recent. Chat was a couple years ago, but the other ones are pretty recent within the fall of last year. - 我也是最近才开始为 Gemini Google AI 付费。ChatGPT 我付了大约两年了。Business版，我想是几个月前买的。所以大多数都是最近的事。ChatGPT 是两年前开始的，但其他的都是去年秋天左右才开始的。

12:15-12:18 - Researcher: So ChatGPT was your first - you've been paying for - 所以 ChatGPT 是你的第一个——你已经为它付了

12:18-12:18 - Mark: Mhmm. - 嗯哼。

12:20-12:23 - Researcher: that for about two years. Then last fall you added the - 大约两年的费了。然后去年秋天你增加了

12:23-12:23 - Mark: Mhmm. - 嗯哼。

12:25-12:37 - Researcher: Microsoft and Google ones. Let's talk payment models. For these three - ChatGPT, Google AI Premium, and Microsoft 365 - are you paying monthly or yearly for each one? - 微软和谷歌的。我们聊聊付费模式。对于这三个——ChatGPT、Google AI 高级版和 Microsoft 365——你是按月还是按年付费？

12:38-12:49 - Mark: I pay monthly for chat. I pay monthly for Google, and I pay yearly for the Microsoft business three sixty five. It was just too good of a deal. I made a hundred bucks for a whole year. That's that's a good one. - ChatGPT 我按月付。谷歌我按月付。Microsoft Business 365 我是按年付的。那个优惠太诱人了，一整年只要 100 块。那是很划算的。

12:51-13:01 - Researcher: Yeah, $100 for the whole year is solid. So if we break that down - ChatGPT is $20month, Google AI is $20month, and Microsoft - 是的，一年 100 刀很实在。如果拆开来看——ChatGPT 每月 20 刀，Google AI 每月 20 刀，微软

13:01-13:01 - Mark: Mhmm. - 嗯哼。

13:03-13:09 - Researcher: works out to about $8.33month. That's roughly $48 per month total. Does that sound right? - 合下来大约每月 8.33 刀。总计大约每月 48 刀。我算得对吗？

13:10-13:19 - Mark: It does. You gotta count for Perplexity, whatever. Two hundred dollars a year, so you can include that. But I'm not paying for that, but yeah, that does sound right. You're right. - 没错。还得算上 Perplexity 之类的。一年两百刀，你也可以把它算进去。虽然我没付钱，但你说得对，就是那个数。没错。

13:21-13:33 - Researcher: Right - so if you were paying for Perplexity too, it'd be closer to $65month, but you're actually spending about $48. Now, ideally, if you could choose - would you prefer monthly payments, yearly, pay-per-use, or something else? - 对——所以如果你也给 Perplexity 付钱的话，每月就接近 65 刀了，但你实际支出大约是 48 刀。那么，理想情况下，如果你可以选——你更倾向于按月付、按年付、按次付还是别的模式？

13:41-13:52 - Mark: I I like the yearly payments annual. That's that's definitely save money. Everybody's got a selling point on it, you know, if you get it for the year, then you save money. So sometimes I don't always have the money to pay that, but I wish I did. And I'm gonna get it all lined up for this annual. - 我喜欢年度付款。那肯定能省钱。每个人都有个卖点，你知道，如果你付一年的，就能省钱。虽然有时我手头不总是有钱能一下付清，但我希望我能。我打算把这些都整成按年支付。

13:54-13:58 - Researcher: So annual is your ideal because of the savings, but sometimes the upfront - 所以年付是你的理想选择，因为能省钱，但有时预付

13:58-13:58 - Mark: It is. - 是的。

14:00-14:09 - Researcher: cost is tough to swing all at once. That makes sense. When you first started with ChatGPT two years ago, how long did you use the free version before you decided to pay? - 成本一次性拿出来比较困难。这很合理。两年前你刚开始用 ChatGPT 时，你在决定付费前用了多久的免费版？

14:12-14:13 - Mark: Probably three or four months. - 大概三四个月。

14:15-14:20 - Researcher: What happened at that three or four month mark that made you pull the trigger and start paying? - 在三四个月那个时间点发生了什么，让你下定决心开始付费？

14:21-14:33 - Mark: Just upgrading the model, the large language model, upgrading it before anybody else having better answers and stuff and that wasn't expensive at the time. It's still not expensive. It was cheap to do and that's why I did it. - 就是为了升级模型，大语言模型，比别人更早用上升级版，能得到更好的答案之类的，而且那时候也不贵。现在也不贵。付费成本很低，所以我就这么做了。

14:36-14:40 - Researcher: So you wanted access to the better model before it rolled out to free users. Were you hitting any limits on the - 所以你想在模型推广给免费用户之前先用上更好的。你在

14:40-14:46 - Mark: That's right. No. I wouldn't hit no limits on that. No one needs it quite to that extent. - 没错。没有。我没有碰到任何限制。没人需要用到那种程度。

14:46-14:51 - Researcher: free version, or was it purely about getting the upgraded quality? - 免费版上碰到限制了吗？还是纯粹为了获得升级后的质量？

14:52-14:54 - Mark: Upgrade quality. - 升级后的质量。

14:56-15:04 - Researcher: Got it. And for the Google AI Premium and Microsoft 365 - those you added more recently. Did you try those free first too, or did you jump straight into paying? - 明白了。对于最近增加的 Google AI 高级版和 Microsoft 365——你是先试用了免费版，还是直接开始付费的？

15:06-15:30 - Mark: I did try them free first. Very smart of you. Yes. I tried three sixty five premium for a month, and then I paid the hundred for that. And then I was just cruising through my Google one day and it said, try a month AI free pro for twenty, you know, free trials. So tried that. One thirty days, I just subscribed with that too. So I did try a trial tried a trial of those before I subscribed. Yes. - 我确实先试用了。你真聪明。是的。我先试用了一个月的 365 高级版，然后付了那一笔 100 块的。然后有一天我在刷谷歌，它提示说，试用一个月价值 20 块的 AI 免费专业版，你知道，免费试用。所以我也试了。一个月 30 天后，我就订阅了。所以我确实在订阅前都试用了。是的。

15:32-15:36 - Researcher: What was it about those trials that convinced you to keep them? Like, what did you discover - 试用期里有什么让你决定留住它们的？比如，你发现了

15:36-15:45 - Mark: It was a good product. Good service. I mean, get stuff out of it. Was good tools to have. The trials definitely sold me on signing up for the subscription. I'll give them credit. They worked. - 它们是很好的产品。很好的服务。我的意思是，能从中得到东西。那是很好的工具。试用确实说服了我去订阅。我得给他们点赞。挺有效的。

15:47-15:51 - Researcher: during that month that made you think "yeah, I need to keep this"? - 在那个月里，什么让你觉得“是的，我得留着它”？

15:52-16:03 - Mark: Mhmm. I did. That's the way I felt. It was just it was good tools for my job and even outside of my job at home, personal use, I enjoy it. Get a good use out of it. - 嗯哼。我确实是那种感觉。这些工具对我的工作很有帮助，甚至工作之余在家个人使用，我也很享受。得到了很好的应用。

16:05-16:10 - Researcher: You mentioned earlier that you actually want to subscribe to all the AI products out there. With these four you're - 你刚才提到你其实想订阅所有的 AI 产品。对于你现在

16:10-16:10 - Mark: Okay. - 好的。

16:12-16:22 - Researcher: using now - ChatGPT, Gemini, Copilot, and Perplexity - can you describe how they relate to each other? Like, if they were a company, who's the CEO and who does what? - 使用的这四个——ChatGPT、Gemini、Copilot 和 Perplexity——你能描述一下它们之间的关系吗？如果它们是一家公司，谁是 CEO，谁负责什么？

16:27-17:10 - Mark: They're all a little bit different. I mean, if I had to say just everyday user day in, day out, Gemini is is good. It's quick. It's got consistent answers. My favorite one is Perplexity because it's just I don't know if I full relation to it. I get along with it better, you could say. The image generation, I don't care what nobody says, is far better than the rest of them. For me, it is. It does exactly what I want without no you know, sometimes you'll try to create an image and it just don't come out the way you want it. Perplexity, for me, it does it every time. The other ones I'll throw some goofy stuff in there. But Perplexity would be the CEO and then you would have Gemini would be the next in command. And then I would have ChatGPT third, and I would have business premium three sixty five last. If I had to rank them in order. - 它们都有一点点不同。如果让我说作为一个日常用户来说，Gemini 很好。它很快，回答很稳定。但我最喜欢的是 Perplexity，因为——我不知道我是否完全理解其中的关系，但我就像是和它相处得更好，可以这么说。不管别人怎么说，它的图像生成能力比其他的都要好得多。对我来说是这样。它能完全按照我的想法生成，不会出差错。你知道，有时候你尝试生成一张图像，出来的结果就是不如你所愿。Perplexity 对我来说每次都很准。其他的有时会弄出一些傻傻的东西。所以 Perplexity 会是 CEO，然后 Gemini 是副手。我会把 ChatGPT 排在第三，Microsoft 365 高级版排在最后。如果非要排个序的话。

17:15-17:32 - Researcher: That's a really clear ranking - Perplexity as CEO because of the image generation quality, then Gemini for everyday consistency, ChatGPT third, and Microsoft 365 last. Now I want to dig into your most recent payment decision. You mentioned you just started paying for Google AI Premium recently. Where did you first hear about it or discover it? - 这是一个非常清晰的排名——Perplexity 因为图像生成质量是 CEO，Gemini 负责日常稳定性排第二，ChatGPT 第三，Microsoft 365 垫底。 现在我想深挖一下你最近的一次付费决定。你提到最近才开始为 Google AI 高级版付费。你最初是在哪里听说或发现它的？

17:45-18:12 - Mark: Inside my Google app, like, where you go to manage your Google account. I was in there digging around for something, doing something, and it I might have been in photos and it just popped up as like an advertisement is try a month of Google AI app premium for free on us. And I was like, really? I'm not gonna turn down free. Thirty day trial or something. So it was inside of my Google app, And Microsoft three sixty five premium was something that popped up on my Windows laptop just popped up. It's like, try premium three sixty five for free. And I was like, alright. I tried it. And after the trial, I subscribed. - 在我的谷歌 APP 里，就像是你去管理谷歌账户的地方。当时我在里面翻找什么东西，办点事，也可能是在相册里，它就弹出了一个广告，形式大概是“我们请客，免费试用一个月 Google AI APP 高级版”。我就想，真的吗？免费的我可不会拒绝。30 天试用之类的。所以是在我的谷歌 APP 内部发现的。而 Microsoft 365 高级版是弹在我的 Windows 笔记本电脑上的。就像是突然跳出来，“免费试用 365 高级版”。我就想，行吧。我试了。试用结束后，我就订阅了。

18:14-18:19 - Researcher: So both of those came from in-app prompts while you were already using Google and Microsoft products. When you decided to actually - 所以这两个都是在你已经使用谷歌和微软产品时的内置提示。当你决定在试用结束后

18:19-18:20 - Mark: That's right. - 没错。

18:35-18:41 - Researcher: pay for Google AI Premium after the trial ended, what was the main reason? I've got some options here - let me know which ones fit: Was it to unlock restricted features or usage limits? To get a stronger model or advanced capabilities? Because you hit a specific need or limitation? For work requirements? To make money or get direct - 真正为 Google AI 高级版付费时，主要原因是什么？我这里有几个选项——来看看哪些符合： 是为了解锁受限功能或使用限制？为了获得更强大的模型或高级功能？因为你遇到了特定的需求或限制？为了工作要求？为了赚钱或获得直接

18:52-18:58 - Mark: The the the Google, the reason for keeping that was the Imagen generator and their Veo, I think, is three point one. Video generator. See, Perplexity can't generate videos, but Google can. So I was like, well, you know what? I want a video generator too. So I got that. - 谷歌那个……保留它的原因是图像生成器（Imagen）和他们的 Veo，我想是 3.1。视频生成器。你看，Perplexity 不能生成视频，但谷歌能。所以我就想，既然这样，我也想要个视频生成器。所以我就买了。

19:00-19:05 - Researcher: So it was specifically to unlock those video generation capabilities - the Imagen and Veo features - that - 所以它是专门为了解锁那些视频生成功能——Imagen 和 Veo 功能——那些

19:05-19:05 - Mark: Yes. - 是的。

19:07-19:11 - Researcher: you couldn't get elsewhere. Have you actually used the video generation much since you subscribed? - 你在别处得不到的功能。订阅以来你经常用视频生成功能吗？

19:20-19:24 - Mark: I did the first couple of days. I used the heck out of it, and then I just kinda I guess, the novelty wore off or whatever and hadn't used it as much as I thought I was gonna use it, but it's there when I need it and that's all that counts. - 头几天我用得非常多。我拼命地用它，然后我猜可能新鲜感过去了还是怎么着，就没有我想象中用得那么频繁了，但我在需要的时候它就在那儿，这才是最重要的。

19:26-19:30 - Researcher: Interesting - so the novelty wore off, but you're keeping it because - 有意思——所以新鲜感过去了，但你还是留着它，因为

19:30-19:30 - Mark: Yep. - 是的。

19:32-19:39 - Researcher: it's there when you need it. Does that mean you've found actual use cases for it in your work, or is it more just good to have in your toolkit? - 需要时它就在那。这是否意味着你在工作中找到了它的实际用途，还是说只是觉得放在工具包里备着比较好？

19:40-19:46 - Mark: It's just good having in the toolkit I'm sure I'll find uses for it later on, but, yeah, I just wanna have it there when I need it. - 只是觉得放在工具包里很好。我相信我以后会找到用途的，但是，是的，我只是想在需要的时候能用到它。

19:49-19:58 - Researcher: Got it. So for that Google decision, would you say the main driver was unlocking those new capabilities, or was it more about work needs, or just supporting a product you liked? - 明白了。所以对于谷歌的那个决定，你会说主要的驱动力是解锁新功能，还是更多为了工作需求，或者仅仅是支持一个你喜欢的产品？

20:00-20:04 - Mark: The second one you said, unlocking those new capabilities. - 你说的第二个，解锁那些新功能。

20:06-20:14 - Researcher: And when you first subscribed to ChatGPT two years ago, you said it was about getting the upgraded model. Was that mainly to unlock - 那当你两年前第一次订阅 ChatGPT 时，你说是因为想用升级后的模型。那主要是为了解锁

20:14-20:14 - Mark: Mhmm. - 嗯哼。

20:16-20:19 - Researcher: better quality, for work purposes, or something else? - 更好的质量，为了工作，还是别的什么？

20:20-20:40 - Mark: Yeah. I was still new. You know what I'm saying? I was I didn't know nothing about it. I still really don't, you know, just far as a program or not. But, I was just getting a kick out of using it. And when they offered the paid subscription. I just wanted to see how far it was going to go. You know what I'm saying? Plus nobody else around me had it, so I was kinda the only one that's paying for AIs, and I thought that was kinda cool also. - 是的，那时候我还是个新手。你明白我意思吗？我对它一无所知。现在其实我也不是很懂，就程序方面而言。但是，我只是觉得用着很有趣。当他们提供付费订阅时，我只是想看看它能走多远。你明白我意思吗？再加上我周围没别人用这个，所以我算是唯一一个为 AI 付费的人，我觉得这还挺酷的。

20:42-20:46 - Researcher: So it was partly curiosity and novelty - wanting to see how far it - 所以一部分是好奇心和新鲜感——想看看它

20:46-20:46 - Mark: Mhmm. - 嗯哼。

20:48-20:51 - Researcher: could go - and partly being - 能走多远——一部分是因为

20:51-20:51 - Mark: Mhmm. - 嗯哼。

20:53-20:55 - Researcher: the first among your friends to have it? - 成了你朋友里第一个拥有它的人？

20:55-20:56 - Mark: Mhmm. - 嗯哼。

20:59-21:04 - Researcher: And now two years later, you're spending $48 a month on AI. What changed from "getting a kick out of - 现如今两年后，你每月在 AI 上花 48 美元。是什么让你从“觉得有趣”

21:04-21:04 - Mark: Mhmm. - 嗯哼。

21:06-21:09 - Researcher: it" to it being essential for your maintenance work? - 变成了对你的维修工作至关重要？

21:12-21:25 - Mark: I just I really get a kick out of having it. I mean, for personal use or work And like I said, it's already generated a pretty good amount of money for us at our jobs. So definitely keeping it. It's worth the money spent. It's well it's money well spent, I could say. - 我只是觉得留着它很有意思。我是说，无论是个人用还是工作。就像我说的，它已经为我们的工作创造了相当可观的一笔钱。所以绝对会留着它。这钱花得值。我会说这是钱花在了刀刃上。

21:27-21:31 - Researcher: You mentioned those three high-paying jobs from the AI-generated images. Can you - 你提到通过 AI 生成图像接到了三个高薪工作。你能

21:41-21:42 - Mark: You know what? - 你知道吗？

21:46-21:50 - Researcher: walk me through how one of those actually happened - like from showing the image - 帮我理一下其中一个是怎么达成的吗——比如从展示图像

21:50-22:40 - Mark: Yeah. So this lady Ms. Jenkins, whatever, she was unsure about what she wanna do in her kitchen. She know the floor needed replaced because old timey house. Floor is built up. So I just don't know if I'm gonna do it. I was like, well, let me take a few pictures of your kitchen and show you what we could do for you. And I took some pictures of her old you know, I mean, it wasn't bad, but it just need to replace kitchen. And then I showed her the images of what it could look like upgraded, and it sold her, it sold it to her. So we got the job and created a lot of money for it. What a decent amount of money. So, yeah, that's how that happened. And we got a siding job. This lady had wood boards, and I took a picture of the exterior. The wood boards on it existing. And I put vinyl siding on it, a blue one, and they liked that. And they ordered the vinyl, we put that siding on for them too. So that's two ways that exactly how it happened. - 好的。比如这位 Jenkins 女士吧，她对自己厨房想怎么装修犹豫不决。她知道地板需要更换，因为那是老式房子，地板都鼓起来了。她说：“我就是拿不定主意要不要做。”我就说：“嗯，让我给你厨房拍几张照片，让你看看我们能为你做成什么样。”于是我拍了一些她旧厨房的照片——其实也没那么糟，但就是需要更换。然后我向她展示了升级后可能样子的图像，那一下就把她打动了，就把活儿卖给她了。所以我们接到了这个活，挣了不少钱。相当可观的一笔钱。所以，是的，就是这么发生的。还有一次是外墙板的活。那位女士家是木板墙，我对房屋外部现有的木板拍了照。然后我把它换成了塑料挂板，蓝色的那种，他们很喜欢。于是他们订了那种挂板，我们也帮他们装好了。所以这就是那两个实例发生的具体情况。

22:42-22:51 - Researcher: So in both cases, they were on the fence, you showed them the AI visualization, and that closed the deal. Without that - 所以在这两个案例中，他们原本都在犹豫，你展示了 AI 视觉化效果，然后就成交了。如果没有那个

22:51-22:51 - Mark: Basically. - 基本上是这样。

22:55-22:59 - Researcher: image capability, do you think you would have lost those jobs? - 图像功能，你觉得你会丢掉那些工作吗？

23:00-23:12 - Mark: Maybe I mean, the kitch the kitchen remodel, I don't think she would've did it. But the siding job we probably would've got anyways, but it really pushed them on through. So one of them would be the answer is no. One of them, yes. - 也许我是说，厨房改造那个项目，我觉得她本来是不会做的。但侧墙翻新的活儿我们可能本来也能拿到，但这个确实推了他们一把。所以其中一个答案是不，另一个是肯定的。

23:14-23:20 - Researcher: That kitchen job - the couple thousand dollar one - that's basically paid for years of your AI subscriptions already. - 那个厨房的活儿——那个几千美元的项目——基本上已经把你几年的 AI 订阅费都给赚回来了。

23:22-23:29 - Mark: I mean, you could look at it like that, that's not where the money went. But yeah. I mean, it's it does pay for itself and it's very handy. I love it. I like it. - 我是说，你可以那样理解，虽然钱不是直接花在那上面的。但是的，我是说它确实回本了，而且非常方便。我很喜欢它，我觉得挺好。

23:45-23:59 - Researcher: Now I want to understand what matters most to you when deciding whether to pay for an AI product. I'll list some factors, and tell me how important each one is on a 1-to-5 scale - 1 is not important at all, 5 is extremely important. First one: the specific features it offers. - 现在我想了解一下，在决定是否为一款 AI 产品付费时，你最看重什么。我会列出一些因素，请告诉我每一项的重要性，按 1 到 5 分打分——1 分是完全不重要，5 分是极其重要。第一个：它提供的具体功能。

23:59-23:59 - Mark: Um, that's gonna be a five because every model is different. You know I'm saying? So five. - 嗯，那个得是 5 分，因为每个模型都不一样。你懂我意思吧？所以是 5 分。

24:00-24:02 - Researcher: Output quality - how good the results are? - 输出质量——结果有多好？

24:06-24:09 - Mark: Four. Okay. - 4 分。好的。

24:11-24:13 - Researcher: How often you actually use it - usage frequency? - 你实际使用它的频率——使用频率？

24:16-24:17 - Mark: Five. - 5 分。

24:19-24:21 - Researcher: Ease of use - how simple it is to operate? - 易用性——操作起来有多简单？

24:24-24:25 - Mark: Three. - 3 分。

24:27-24:30 - Researcher: Whether it's effective at solving your actual problems? - 它在解决你实际问题时是否有效？

24:32-24:33 - Mark: Four. - 4 分。

24:35-24:37 - Researcher: Price - the cost relative to what you get? - 价格——相对于你所获得的收益的成本？

24:41-24:42 - Mark: For sure. - 肯定看重这个。

24:44-24:45 - Researcher: Is that a five? - 那是 5 分吗？

24:54-24:57 - Mark: It is for the last answer five. Correct? - 最后的答案是 5 分。对吗？

25:05-25:09 - Researcher: Yeah, I'm asking about price - cost relative to what you get, the value for money. - 是的，我在问价格——相对于你所获得的收益的成本，也就是性价比。

25:10-25:13 - Mark: Yeah. Five. It matters a lot to me. - 是的。5 分。这对我来说非常重要。

25:14-25:18 - Researcher: And last one: uniqueness - whether it offers something you can't get elsewhere? - 最后一个：独特性——它是否提供了你在别处得不到的东西？

25:21-25:27 - Mark: Three. They all can do just something a little bit different, but close to the same, so three. - 3 分。它们都能做一些稍微不同的事情，但大同小异，所以是 3 分。

25:29-25:37 - Researcher: So features, frequency, and price are your top factors - all fives. Of those three, which one is the most critical when you're deciding whether to subscribe? - 所以功能、频率和价格是你最看重的因素——都是 5 分。在这三者中，哪一个在你决定是否订阅时最关键？

25:39-25:40 - Mark: Features. - 功能。

25:42-25:43 - Researcher: Why features over the others? - 为什么功能比其他的更重要？

25:45-25:56 - Mark: I mean, because I gotta know what the the model is capable of doing for my needs. You know? And if it does what I need it to, then the price kinda don't matter and all that. The rest of it falls into place. So features. - 我是说，因为我必须知道这个模型能为我的需求做些什么。你知道吗？如果它能满足我的需求，那么价格之类的就不太重要了。剩下的就顺理成章了。所以是功能。

25:58-26:06 - Researcher: Makes sense - if it can't do what you need, nothing else matters. Now, for monthly AI subscriptions, what's the highest amount you'd be willing to pay per month? - 有道理——如果它不能满足你的需求，其他的都不重要了。那么，对于 AI 的月费订阅，你愿意支付的最高金额是多少？

26:08-26:40 - Mark: Twenty bucks. Tops. I'm not going past that. I don't think that's no. That's the it needs to be the limit. Forever. Still there? - 20 美元。封顶了。我不会超过这个数。我不认为——不。那必须是极限。永远都是。还在吗？

26:43-26:49 - Researcher: Yeah, I'm here! So $20 is your absolute ceiling for a monthly AI subscription. What makes that the hard limit for you? - 是的，我在！所以 20 美元是你月度 AI 订阅的绝对上限。是什么让这成为了你的硬性限制？

27:05-27:18 - Mark: Because I mean, it seems to be the price that all the big companies have set for you know, a monthly subscription or what some meat on it, you know, I guess you could say and I mean, just anything over that would just seem like price gouging, I think. - 因为我是说，这似乎是所有大公司为月度订阅设定的价格，也就是包含一些实质内容后的价格，你可以这么说。我是说，任何超过这个价格的都会让我觉得是在宰客。

27:27-27:41 - Researcher: That's really helpful - so the market's kind of set that $20 expectation for you. Last quick question: if a product you're currently subscribed to raised its price, at what point would you cancel? Like what's the dollar amount or percentage increase that would make you walk away? - 很有帮助——所以市场已经为你设定了 20 美元的预期。最后一个简单的问题：如果你目前订阅的产品涨价了，你在什么情况下会取消？比如增加多少金额或百分比会让你不再续费？

27:41-27:42 - Mark: Five more dollars. Just five more bucks. I'm not doing it. - 再加 5 美元。就 5 美元。我就不干了。

27:44-27:45 - Researcher: So if any of - 所以如果其中任何一个

27:45-27:49 - Mark: Maybe maybe ten. Depends on what model it is. - 也许，也许是 10 美元。取决于是什么模型。

27:51-27:55 - Researcher: your current subscriptions went from $20 to $30, that'd be the breaking point? - 如果你目前的订阅从 20 美元涨到 30 美元，那就是底线了？

27:58-28:12 - Mark: Probably, yes. I'd read I'd regroup and do something different. I'd still have some some form AI somewhere, but I would re I'd step back and look at it a little better. - 可能是的。我会重新评估，采取不同的方案。我仍然会在某处使用某种形态的 AI，但我会退一步，更仔细地审视一下。

28:14-28:24 - Researcher: This has been incredibly valuable - thank you so much for sharing all these details about how you use AI in your work and what drives your decisions. Really appreciate your time today! - 这些信息非常有价值——非常感谢你分享关于你在工作中如何使用 AI 以及是什么驱动你做决定的这些细节。非常感谢你今天的时间！

28:24-28:25 - Mark: Welcome. Thank you. - 客气了。谢谢你。

28:27-28:28 - Researcher: Take care! - 保重！

28:29-28:30 - Mark: I will. Thank you. - 我会的。谢谢。

28:32-28:33 - Researcher: Bye! - 再见！