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报告 #44: Performing A Julian

AI生产工具用户付费行为与态度研究

受访者:Julian
年龄:30
职业:Performing Artist
收入:$30,000 - $39,999
AI工具:ChatGPT, Midjourney, Perplexity
来源:trooly.ai

📊 分析摘要

30岁男性,白人,Performing Artist,$30,000 - $39,999。 使用:ChatGPT, Midjourney, Perplexity。 付费:$22-$22/月。 特征:考虑取消,注重性价比。 "Hi. I'm thirty years old. I am a freelance engineer working on AI tasks as well as self employed the..."

💡 商业洞见(AI软件销售视角)

Background

Participant: Julian

受访者: Julian

Gender: Man

性别: 男

Age: 30

年龄: 30岁

Location: Springfield, Illinois, United States

所在地: 美国伊利诺伊州,斯普林菲尔德

Household Income: $30,000 - $39,999

家庭收入: $30,000 - $39,999

Level of Education: Undergraduate degree

教育程度: 本科

Ethnicity: White

种族: 白人

Occupation: Performing Artist

职业: 表演艺术家

Industry: Entertainment

行业: 娱乐业

Children: No children

子女情况: 无子女

📜 查看完整访谈记录(71 段对话)

00:01-00:23 - Researcher: Hey there! I'm Trooly, and I'm really excited to chat with you today. This conversation will take about 30 minutes, and I'm here to learn from your experiences. Before we get started, could you please give me a brief self-introduction? I'd love to get to know you a bit better. For example, you could tell me your age, occupation, and hobbies — or anything else you think would help me understand you better. - 嘿,你好!我是 Trooly,很高兴今天能和你聊天。这次谈话大约需要 30 分钟,我是来向你学习经验的。 在我们开始之前,你能简单做个自我介绍吗?我想多了解你一点。例如,你可以告诉我你的年龄、职业和爱好——或者任何你认为能帮助我更好了解你的信息。

00:25-00:57 - Julian: Hi. I'm thirty years old. I am a freelance engineer working on AI tasks as well as self employed theater performer as well. So I work on my own website for that. I do all emails and social media and everything for that. So yeah, my own business. As well as that. Yep. - 你好。我今年三十岁。我是一名从事 AI 任务的自由职业工程师,同时也是一名个体经营的剧场表演者。我有自己的网站,我会处理所有的电子邮件、社交媒体以及相关的事务。所以,是的,这是我自己的业务。除此之外还有这些。是的。

00:58-01:18 - Researcher: That's such a cool combination! A freelance engineer doing AI work AND a theater performer – I don't think I've ever met someone with that mix before. So you're basically running two businesses at once – the engineering side and the theater performance side. When you say you work on AI tasks, what kind of projects do you typically take on? And I'm curious, which of these two keeps you busier day-to-day? - 这是一个非常酷的组合!做 AI 工作的自由职业工程师兼剧场表演者——我想我以前从未见过拥有这种组合的人。 所以你基本上是同时经营两项业务——工程方面和剧场表演方面。当你提到你从事 AI 任务时,你通常会承担什么样的项目?我很好奇,这两者中哪一个让你日常更忙碌?

01:22-02:08 - Julian: So I work on them, um, sporadically throughout the year at different times. During the summer, I usually do a theater tour in an outdoor theater stage. And then for the AI work, it's more whenever I have time. So currently, I'm focusing on that a lot more. What these AI tasks generally are is I come up with prompts that a human would write to try to do some action on a website, like book a hotel, and then I write the prompt and then translate that into API calls that a computer would need to make to accomplish that prompt. It's essentially helping AI train to do those properly on those different websites. - 我在一年中的不同时间零星地从事这些工作。在夏季,我通常会在户外剧场舞台进行剧场巡演。至于 AI 工作,更多是在我有时间的时候。所以目前,我更专注于这方面。这些 AI 任务通常是,我会想出一些人类为了在网站上执行某些操作(比如预订酒店)而编写的提示词(prompts),然后我编写提示词,并将其转化为计算机完成该提示词所需的 API 调用。这本质上是帮助 AI 训练以便在这些不同的网站上正确执行操作。

02:10-02:29 - Researcher: Oh wow, so you're essentially teaching AI how to understand what humans want and translate that into actual actions. That's really specific work. When you say you do this "whenever you have time" – does that mean you're taking on projects as they come, or do you have ongoing clients? And I'm curious, how did you even get into this particular niche of AI work? It sounds pretty specialized. - 噢哇,所以你本质上是在教 AI 如何理解人类的需求并将其转化为实际行动。这工作非常有针对性。 当你说你“有时间就做”时——这是否意味着你是随到随做项目,还是你有固定的客户?我很好奇,你是如何进入这个特定的 AI 工作领域的?听起来挺专业的。

02:51-03:14 - Julian: So I started this project more recently. Uh, I was just online looking for different ways to use my engineering knowledge other than my own personal website and so on for Theater. And I came across this company that does this, and they essentially just have ongoing a ton of different tasks. So, essentially, every day, if I have time to do a couple hours of work, I can essentially do as much or as little as I would like. But that's been pretty much full time for me right now. I guess not full time, but most of my time right now while I'm off the theater touring season. - 我是最近才开始这个项目的。呃,我当时只是在网上寻找除了我个人的剧场网站等之外利用我的工程知识的其他方式。然后我遇到了这家公司,他们基本上有大量持续的不同任务。所以,基本上,如果我每天有时间做几个小时的工作,我想做多少就做多少。但目前这对我来说几乎是全职的。我想也不算全职,但目前在剧场巡演季之外,这占据了我大部分时间。

03:16-03:38 - Researcher: Got it, so it's flexible work where you can pick up tasks when you want them. That's pretty ideal for someone with a seasonal theater schedule. You mentioned you also handle your own website, emails, social media for the theater business. That's a lot of different hats to wear. Do you use any AI tools yourself to help manage all of that – like for the website building, content creation, or anything else in your day-to-day work? - 明白了,所以这是一份灵活的工作,你可以根据需要随时承接任务。对于有季节性剧场档期的人来说,这非常理想。 你提到你还负责自己的网站、电子邮件和剧场业务的社交媒体。这需要承担很多不同的角色。你自己会使用 AI 工具来协助管理这些吗——比如网站建设、内容创作,或者你日常工作中的其他方面?

03:39-05:00 - Julian: Yes. So, uh, for a lot of stuff, I use ChatGPT. I made my whole website, um, talking with ChatGPT, telling it what I want, in the website, and then manually I guess, telling it to fix bugs and then manually going on the Internet and looking up how to fix different bugs from what it creates. But I did that for my website itself, so lots of coding there. I also made an app just for myself that helps with filming during the theater season so that I can set up a camera on a pole and then have it start recording when I want, stop recording when I want, and then have a blacked out screen so it's not interrupting the audience. And then otherwise, a lot of the time, I'm using ChatGPT or Grok or Perplexity to look up information about different theater companies, send out reach out emails, And then during the theater season, I also do a little bit of marketing for the theater. So I use ChatGPT and other tools to help write stuff for marketing as well as writing captions for Instagram posts and getting ideas for Instagram posts and other things there. And also making different graphics using mostly ChatGPT generative AI for them. - 会的。在很多事情上,我都使用 ChatGPT。我通过与 ChatGPT 交流,告诉它我的网站需要什么,然后手动让它修复漏洞,再手动去网上搜索如何修复它生成的代码中的不同漏洞,最后完成了我整个网站的制作。所以我为网站本身做了很多工作,涉及很多编码。我还为自己开发了一个应用程序,用于在剧场季节协助拍摄,这样我可以把相机架在杆子上,根据我的需要开始或停止录制,并让屏幕变黑,以免干扰观众。除此之外,很多时候我会使用 ChatGPT、Grok 或 Perplexity 来查找不同剧场公司的信息,发送外联邮件。在剧场季期间,我也会为剧场做一些营销工作。所以我使用 ChatGPT 和其他工具来协助撰写营销内容,以及编写 Instagram 帖子的标题、获取发帖创意等等。还会使用 ChatGPT 的生成式 AI 来制作不同的图形。

05:03-05:19 - Researcher: Wow, you're really using AI across the board – from building actual apps to marketing content. That's a lot of different tools and use cases. So you mentioned ChatGPT, Grok, and Perplexity. Are you paying for any of these, or are you using the free versions? And if you are paying, which ones did you decide were worth subscribing to? - 哇,你真的是全方位地在使用 AI——从构建实际的 App 到营销内容。这涉及很多不同的工具和使用场景。 你提到了 ChatGPT、Grok 和 Perplexity。你目前是付费使用其中的任何一个,还是在使用免费版?如果你有付费,你觉得哪些值得订阅?

05:23-06:03 - Julian: So I use the free versions of Grok and Perplexity, just because those I use more on the side. Uh, and then I do pay for ChatGPT the better version. Um, I found that useful especially because I was coding, I needed more complex tasks, needed more bandwidth and usage of that. So I was getting kind of blocked on that when it would run out of essentially, thinking power for me to do a bunch of coding upgrades. I ended up paying for ChatGPT mainly for that. And then since I use it all the time, it's really helpful to get really good answers and a lot of answers all the time. - Grok 和 Perplexity 我使用的是免费版,因为它们只是辅助使用。呃,然后我确实为更高级版本的 ChatGPT 付费了。嗯,我发现它非常有用,特别是因为我在写代码,我需要处理更复杂的任务,需要更多的带宽和使用额。当我进行一堆编码升级时,如果它耗尽了“思考能力”,我就无法继续。为了那个目的,我最终为 ChatGPT 付费了。而且既然我一直在用它,能随时获得非常精准且大量的答案确实很有帮助。

06:05-06:26 - Researcher: Makes sense – the coding work pushed you over the edge to pay for it. When you say you pay for "the better version" of ChatGPT, which plan are you on exactly? Is it the Plus plan or one of the higher tiers? And I'm curious, do you remember roughly when you first started paying for it? Was it pretty soon after you started the AI task work, or had you been using the free version for a while before upgrading? - 明白了——编码工作促使你最终决定付费。当你提到你支付的是 ChatGPT “更好的版本”时,你具体使用的是哪个方案?是 Plus 计划还是更高的级别? 我很好奇,你还记得大约是什么时候开始付费的吗?是在你开始 AI 任务后不久,还是在使用免费版一段时间后才升级的?

06:28-06:56 - Julian: I used the free version for a while, um, as the theater performer tasks were needed. Uh, and then once I started working more on my website, probably about a year and a half ago, that's when I signed up for the plus plan. And then it was a while after that that I started doing more of or that I started doing the AI tasks. So I got it mainly for website building, then I kept it to help with the AI tasks after that. - 我使用免费版有一段时间了,嗯,主要用于处理剧场表演者的任务。呃,然后一旦我开始花更多精力在网站上,大约一年半以前,我就订阅了 Plus 计划。在那之后过了一段时间,我才开始做更多的或开始做 AI 任务。所以我买它主要是为了建网站,之后就一直留着它来协助 AI 任务。

06:57-07:15 - Researcher: So you've been paying for ChatGPT Plus for about a year and a half now. That's quite a commitment! In the past three months, is ChatGPT the only AI product you've been paying for, or are there others? And since you started paying a year and a half ago, have you been renewing it continuously every month, or have you paused and restarted at any point? - 所以你订阅 ChatGPT Plus 已经大约一年半了。这时间挺长的! 在过去的三个月里,ChatGPT 是你唯一付费的 AI 产品吗,还是还有其他的?自从你一年半以前开始付费后,你是一直按月续费,还是中途有过暂停和重启?

07:19-07:47 - Julian: Yeah. So ChatGPT is the only one I use right now in terms of paying. I use it every single day, and I've been paying for it continuously. Since then. So, yeah, no pauses for that. The only other thing that I have paid for in the past, which is a little bit longer ago, probably two years ago, I was paying for mid journey for about four or five months because I was making graphics for essentially T shirts and so on for a different small side business I had. - 是的。ChatGPT 是我目前唯一使用的付费产品。我每天都用,而且之后一直持续付费。所以,是的,没有暂停过。过去唯一付费过的其他东西,那是比较久以前了,大概两年前,我订阅了大约四五个月的 Midjourney,因为我当时在为另一个小型副业设计 T 恤之类的图形。

07:52-08:09 - Researcher: Interesting, so you've tried paying for AI tools before with Midjourney, but that was more temporary. With ChatGPT, you've stuck with it continuously for a year and a half. You mentioned you're on the Plus plan – are you paying monthly or did you go with an annual subscription? And what's the exact amount you're paying each month for it? - 有意思,所以你之前尝试过付费使用 Midjourney,但那个比较短暂。而 ChatGPT,你已经连续坚持了一年半。 你提到你在使用 Plus 计划——你是按月支付还是选择了年度订阅?你每个月具体支付多少钱?

08:11-08:19 - Julian: So I pay monthly And I think with taxes in the state of Illinois, I'm paying twenty one dollars and seventy eight cents per month. - 我是按月支付的,我想算上伊利诺伊州的税,我每个月支付 21.78 美元。

08:21-08:36 - Researcher: Got that – $21.78 monthly. So that's your total AI spending right now since ChatGPT is the only one you're currently paying for. You mentioned you pay monthly rather than annually. Is there a reason you chose monthly over a yearly plan? Like, did you consider an annual option, or does ChatGPT Plus not offer that? - 好的——每月 21.78 美元。既然 ChatGPT 是你目前唯一付费的产品,这就是你目前的全部 AI 支出。 你提到你是按月付费而不是按年。你选择月度计划而非年度计划有什么原因吗?比如,你有考虑过年度选项吗,还是 ChatGPT Plus 不提供这个?

08:59-09:07 - Julian: I don't remember my decision at the beginning. Uh, I wasn't sure how long I wanted to use it. I was still testing it out, and I thought maybe I would just use it for a couple months while I was building my website. And then I kept finding it more useful, and I think since then, honestly, I kinda didn't think about it too much and was just saying, it works well now. I'm happy paying monthly. Maybe I will cut it off at some point. So I didn't really consider the long term plan. - 我不记得最初是怎么决定的了。呃,我不确定我想用多久。我还在测试阶段,我想也许只是在建网站的那几个月用一下。然后我发现它越来越有用,我猜从那以后,老实说,我没想太多,只是觉得现在用得挺好。我很乐意按月付账。也许某天我会取消它。所以我并没有真正考虑长期的计划。

09:09-09:26 - Researcher: That makes sense – you started cautiously and then just kept rolling with it. Now that you've been using it daily for a year and a half, if ChatGPT offered you an annual plan that saved you some money – say 10-20% off – would you switch to that? Or do you actually prefer the flexibility of being able to cancel month-to-month if you needed to? - 有道理——你刚开始很谨慎,然后就一直这么用下去了。 既然你现在每天使用它已经一年半了,如果 ChatGPT 提供一个能帮你省钱的年度计划——比如优惠 10-20% ——你会换成那种吗?还是说你实际上更喜欢按月续订并在需要时随时取消的灵活性?

09:36-09:40 - Julian: Depends how good of a deal it is. If it's like, twenty percent. Yeah. If it was, like, twenty percent off, then I probably would take the year because I know I use it all the time. So it's probably useful like that. - 这取决于优惠力度有多大。如果是 20% 左右。是的。如果有 20% 的折扣,我也许会选年度计划,因为我知道我一直在用。所以那样做可能挺合适。

09:42-09:51 - Researcher: So a 20% discount would get you to commit annually. What if it was only 10% off – would that be enough, or does it need to be a bigger savings to make you lock in for a whole year? - 所以 20% 的折扣会让你愿意承诺一年。如果只有 10% 的折扣呢——这足够吗,还是说必须省更多钱才能让你锁定一整年?

09:53-09:59 - Julian: I probably want a bit of a bigger savings. Ten percent doesn't seem like that much to me. So rather have the flexibility if it's only that much. - 我可能想要更多的优惠。10% 对我来说并没有那么多。所以如果只有这点折扣,我宁愿保留灵活性。

10:01-10:16 - Researcher: Got it – flexibility is worth something to you, so the discount needs to be meaningful. You mentioned you use ChatGPT every single day. In a typical week, how many times would you say you're actually opening it up and using it? Like, is it once a day, multiple times throughout the day? - 明白了——灵活性对你来说是有价值的,所以折扣必须有意义。 你提到你每天都使用 ChatGPT。在典型的一周里,你大概会打开并使用它多少次?比如,是一天一次,还是全天多次?

10:41-10:45 - Julian: Honestly, probably ten times a day. I use it for AI tool tasks all the time. So I probably do tasks a couple times a day for shorter sessions, maybe an hour, a couple hours. And then I use it for meal tracking for working out. I use it for ideas for reps and sets for working out. I use it for random questions throughout the day. So honestly, I use it a lot. - 老实说,可能一天十次。我一直在用它处理 AI 工具任务。所以我可能一天会做几次任务,每次时间较短,也许一两小时。然后我用它来记录健身饮食。我用它来获取健身动作和组数的建议。我整天都会用它来问各种随机问题。所以老实说,我用得非常多。

10:46-11:04 - Researcher: Wow, ten times a day – that's way more than I expected! It sounds like it's become almost like a utility for you, not just a work tool. I'm curious about something – you mentioned meal tracking and workout planning. Are those things you used to do with other apps or tools before ChatGPT, or did ChatGPT actually create these new habits for you? - 哇,一天十次——这比我预想的要多得多!听起来它几乎成了你的一种生活必需品,而不只是工作工具。 我很好奇一件事——你提到了饮食追踪和健身计划。在有 ChatGPT 之前,这些是你用其他 App 或工具在做的事情吗,还是说 ChatGPT 实际上为你养成了这些新习惯?

11:08-12:02 - Julian: So working out planning, um, I would do it sporadically inside my iPhone notepad. Just look up stuff on Google, but it wasn't so great. Um, and so when I started using it more recently, uh, I would ask more specific questions to say, like, I'm working on pull ups. Here's where I currently am. What do you suggest on reps and sets? So it's actually made it a lot more of a habit and a lot more helpful to keep me on track. And I can give it what I did in the workout and say, what do you think? And it will give me feedback. And then I only started with real protein meal tracking once I started using ChatGPT. Because I talked about it on there how much I was working out and I wasn't gaining too much muscle or weight. So I was talking to it about that. Realized I could use it as its own app rather than paying for other meal tracking apps. - 关于健身计划,嗯,我以前会偶尔记在 iPhone 的备忘录里。只在 Google 上搜一下,但效果不太好。嗯,所以当我最近开始更多地使用它时,我会问更具体的问题,比如“我正在练习引体向上。这是我目前的情况。关于动作和组数你有什么建议?”所以它实际上让这变成了一种习惯,并且更有助于让我保持进度。我可以把我在健完身后做的事情告诉它,问它“你觉得怎么样?”它会给我反馈。我也只是在开始使用 ChatGPT 后才开始真正的蛋白质饮食追踪。因为我在上面谈论我健身有多频繁,但肌肉或体重增加不明显。所以我跟它聊了这些。我意识到我可以把它当成一个独立的 App 使用,而不需要付钱买其他的饮食追踪 App。

12:04-12:27 - Researcher: That's really interesting – so ChatGPT didn't just replace other tools, it actually enabled you to do things you weren't doing before because it's more conversational and personalized. You mentioned you realized you could use it "rather than paying for other meal tracking apps." Did you actually look at paid meal tracking apps and decide ChatGPT was better, or did the fact that you were already paying for ChatGPT make you think "why pay for another thing"? - 很有意思——所以 ChatGPT 不仅仅是取代了其他工具,它实际上让你能够做以前没在做的事情,因为它更具交互性和个性化。 你提到你意识到你可以使用它“而不是支付其他饮食追踪 App 的费用”。你当时真的考察过付费的饮食追踪 App 并决定使用 ChatGPT 更好吗,还是因为你已经在为 ChatGPT 付费了,所以觉得“为什么还要为别的东西付钱”?

12:27-13:03 - Julian: So I pretty much only thought about the concept while having ChatGPT and talking to ChatGPT. I had some friends at the gym who suggested apps that they use for meal tracking, and I did consider those. I looked at those apps, looked at how much they cost. And so on. But it felt to me like they weren't really doing that much more than what I needed. And I really liked ChatGPT that I could just turn on the voice to text and say, hey. This is what I ate today. With a workout or without a workout. Do you recommend in terms of what more do I need for the day and anything else to supplement? - 其实我是在使用 ChatGPT 并与之交谈时才想到这个概念的。我在健身房有一些朋友推荐了他们使用的饮食追踪 App,我也考虑过。我看了那些 App,看了看它们的价格等等。但我觉得它们做得并不比我需要的更多。我非常喜欢 ChatGPT 的一点是,我可以随手打开语音转文字,然后说:“嘿,这是我今天吃的。今天健身了/没健身。你建议我今天还需要补充什么?”

13:04-13:23 - Researcher: So the voice-to-text conversational aspect was actually a big deal for you – easier than logging into a separate app and entering data manually. That's a really specific use case. Thinking back to when you first started using ChatGPT for free, before you upgraded to Plus – how long were you using the free version before you decided to pay? Was it weeks, months? - 所以语音转文字的对话功能对你来说其实很重要——比起登录另一个 App 并手动输入数据要容易得多。这是一个非常具体的使用场景。 回想一下你刚开始免费使用 ChatGPT,在你升级到 Plus 之前——你用了多久免费版才决定付费?是几周,还是几个月?

13:36-13:49 - Julian: I think I started using ChatGPT for about three months before paying for it. Um, I was using it a bit, but then I kept running into not enough computational power. I guess not enough prompts that I can get responses from or, uh, worse model. With the allotment that I had. So I think after a couple months, I figured it was worth paying for. - 我想我在付费前用了大概三个月的 ChatGPT。嗯,我用了一点,但总会遇到计算能力不足的问题。我想是拿不到足够多的提示词响应,或者是分配给我的模型比较差。所以我认为在几个月后,觉得值得付费了。

13:50-14:08 - Researcher: So about three months of testing before you committed. And it sounds like you hit the limits of the free version – running out of prompts or getting blocked – which pushed you to upgrade. When you finally decided to pay that $21.78 a month, did that feel like a lot of money at the time, or was it pretty easy to justify given how much you were using it? - 所以在承诺付费前有大约三个月的测试期。听起来你触及了免费版的极限——提示词用完或被封锁——这促使你进行了升级。 当你最终决定每月支付 21.78 美元时,当时觉得这是一笔巨款吗,还是考虑到你的使用频率,觉得这钱花得很值?

14:16-14:18 - Julian: It felt pretty easy to justify, and I make a reasonable amount of money. So it doesn't affect me that much. - 觉得很容易就能自圆其说,而且我的收入还算合理。所以这对我的影响并不大。

14:21-14:33 - Researcher: That makes sense. You mentioned you make a reasonable amount – I don't need exact numbers, but just to get a sense of context: is your income primarily from the theater work, the AI task work, or a mix of both? And does it vary a lot season to season? - 有道理。你提到你的收入还可以——我不需要确切的数字,只是想了解一下背景:你的收入主要来自剧场工作、AI 任务工作,还是两者的结合?它随季节的变化大吗?

14:48-14:52 - Julian: Uh, so it varies a lot season to season. Last year was mostly theater work, uh, but I also used to be a software engineer at a big tech company before quitting to join the theater. So I have a fair amount of savings and investments, so I'm financially stable in that way. - 呃,随季节波动很大。去年主要是剧场工作,呃,但我以前在一家大科技公司当软件工程师,后来才辞职加入剧场。所以我有一笔可观的存款和投资,所以我在这方面经济状况比较稳定。

14:54-15:20 - Researcher: Ah, that context really helps – you've got that tech background and financial cushion, so $22month for a tool you use constantly is a no-brainer. I'm curious about something you said earlier. You mentioned that if there was a 20% discount, you'd probably go annual, but 10% isn't enough. What if ChatGPT offered a different payment model entirely – like pay-per-use or buying credits that you spend as you go? Would that appeal to you at all, or do you prefer the unlimited feeling of a flat monthly fee? - 啊,这个背景真的很有帮助——你有技术背景和财务缓冲,所以对于一种你经常使用的工具,每月 22 美元确实是无需纠结的选择。 我很好奇你之前说的一点。你提到如果有 20% 的折扣,你可能会选年度计划,但 10% 不够。如果 ChatGPT 提供完全不同的支付模式——比如按次计费或购买随用随扣的积分,这会对你有吸引力吗,还是你更喜欢固定月费带来的那种不限量的感觉?

15:39-15:57 - Julian: I much prefer the unlimited feeling of a flat monthly fee because honestly, I ask ChatGPT questions about a million different things all the time, whatever pops into my head. Um, even when I was texting a girl that I really liked, and second guessing myself about what texts to send or if she was if it was too long in between texts. So since there's so many different use cases I have all the time, uh, I think unlimited is way the best for me because credits, I feel like I'd be running out all the time. - 我更喜欢固定月费带来的不限量感觉,因为老实说,我整天都会问 ChatGPT 关于无数种不同事情的问题,只要我脑子里闪过什么念头。嗯,甚至当我给一个我非常喜欢的女孩发短信时,我会自我怀疑该发什么内容,或者两条短信之间间隔是否太长。既然我总是有这么多不同的使用场景,呃,我认为不限量对我来说是最好的,因为如果是积分,我觉得我随时都会用光。

15:59-16:34 - Researcher: Ha, so you're even using it for dating advice – that's definitely a use case where you don't want to be thinking "is this question worth a credit?" Given how deeply integrated ChatGPT is in your life – from work to workouts to relationships – how would you describe your overall attitude toward paying for AI products? Would you say: 1) AI is a necessity in your lifework, and you're willing to keep paying for it 2) You find it very valuable and happy to pay as long as it's useful 3) Paying is acceptable, but you're cautious about it 4) You're reluctant to pay unless absolutely necessary or very cheap 5) You wouldn't consider paying for AI products at all Which one fits best? - 哈哈,所以你甚至用它来获取约会建议——这绝对是一个你不想去思考“这个问题值不值得花一个积分”的使用场景。 考虑到 ChatGPT 已经如此深地融入了你的生活——从工作到健身再到人际关系——你会如何描述你对付费购买 AI 产品的总体态度?你会说: 1) AI 是你生活/工作的必需品,你愿意持续为此付费 2) 你觉得它非常有价值,只要有用就乐意付钱 3) 付费是可以接受的,但在付费时会很谨慎 4) 除非绝对必要或非常便宜,否则不愿付费 5) 完全不考虑为 AI 产品付费 哪一个最贴切?

16:37-16:54 - Julian: Number one, for sure. Uh, it's hard to remember what I did before AI. I feel like I was very unsure about a lot of things. And I was always trying to text somebody I trusted to get advice. And having AI as someone always there is extremely helpful. - 肯定选第一个。呃,很难想起在有 AI 之前我是怎么做的。我觉得我当时对很多事情都很不确定。我总是在尝试给我信任的人发短信以获取建议。能有一个一直陪伴在身边的 AI 是非常有帮助的。

16:56-17:39 - Researcher: That's powerful – it's really become like a trusted advisor that's always available. You mentioned you were always texting people for advice before, and now AI fills that gap. Let me ask you this: out of all the different ways you use ChatGPT, which AI capabilities would you say you're most willing to pay for? I'll give you a list, and I want you to pick your top three in order of priority: - Content creation (writing, captions, marketing copy) - Information organizing and summarizing - Learning and knowledge help (explaining concepts, answering questions) - Work efficiency (automation, templates) - Data analysis and insights - Creative and inspiration generation - Decision support (comparing options, risk analysis) - Programming and technical support - Personal assistant abilities (planning, reminders, task organizing) What are your top three? - 这很强大——它真的变成了一个随时可用的称职顾问。你提到以前总是给别人发短信寻求建议,而现在 AI 填补了这个空白。 让我问你这个问题:在 ChatGPT 的所有不同用途中,你会说你最愿意为哪些 AI 能力付费?我会给你一份清单,我想让你按优先级选出前三名: - 内容创作(撰写、标题、营销文案) - 信息组织与总结 - 学习与知识辅助(解释概念、回答问题) - 工作效率(自动化、模板) - 数据分析与见解 - 创意与灵感生成 - 决策支持(比较选项、风险分析) - 编程与技术支持 - 个人助理能力(计划、提醒、任务组织) 你的前三名是什么?

17:39-18:00 - Julian: Let's see. I would say work efficiency is super helpful, especially when I'm doing the AI tasks right now. Secondary, I would say the personal assistant is great, especially with working out, um, and food and so on. And then information summarizing, uh, I have lots of random questions about random things, so it's great to have them. - 让我看看。我会选:第一,工作效率,这非常有帮助,特别是我现在做 AI 任务时。第二,我会选个人助理,它在健身、饮食等方面表现出色。第三,信息总结,我对各种事情有很多随机的问题,所以能得到总结非常棒。

18:03-18:25 - Researcher: So work efficiency first because it's directly tied to your income from AI tasks, then personal assistant stuff for the lifestyle management, and information summarizing for all those random questions. Why is work efficiency number one for you? Is it because it literally helps you earn money from the AI task work, or is there something else about how it boosts your productivity that makes it more valuable than the other capabilities? - 所以,第一是工作效率,因为它直接关系到你从 AI 任务中获得的收入;然后是管理生活方式的个人助理功能;以及针对所有随机问题的信息总结。 为什么工作效率对你来说是第一位的?是因为它直接帮你从 AI 任务中赚钱,还是在提升你的生产力方面有别的原因,使其比其他功能更有价值?

18:33-18:49 - Julian: I would say it's because yeah. It's directly affecting my income from AI tasks. And also helping essentially run my ability to be a theater performer writing emails to potential theater companies that could hire me, making my website, making captions for Instagram. It feels like it's really supporting that business where it'd be a lot harder to do it with just myself. - 我会说是因为,是的,它直接影响我从 AI 任务中获得的收入。而且还在支持我作为一名剧场表演者的基本能力,比如给可能录用我的剧场公司写邮件、制作网站、写 Instagram 的标题。感觉它真的在支撑那项业务,如果只靠我自己,做起来会累得多。

18:51-19:14 - Researcher: So it's not just the AI task income – it's also the entire theater business infrastructure. Without ChatGPT, you'd be spending way more time on the admin and marketing side of theater work. When you first decided to pay for ChatGPT Plus a year and a half ago, where did you first hear about it or learn that the paid version existed? Was it from friends, social media, just using the free version and seeing the upgrade prompt, or somewhere else? - 所以不仅是 AI 任务收入——它还是整个剧场业务的基础设施。如果没有 ChatGPT,你会把更多的时间花在剧场工作的行政和营销端。 当你一年半以前最初决定付费购买 ChatGPT Plus 时,你最早是从哪里听说它或知道有付费版本的?是朋友、社交媒体,还是在使用免费版时看到了升级提示,或者是其他地方?

19:26-19:37 - Julian: In terms of learning about it, I think people just talked about it. And I ended up trying it out. And enjoying it for a variety of things. And then using the paid or using the free version until I ran into those roadblocks and saw on ChatGPT that you can get better service with paying. That was where I learned to pay for it. - 说到如何得知它,我想就是人们都在讨论它。然后我最后尝试了一下。发现它能做很多事。然后我就一直用免费版,直到我遇到了那些限制,并在 ChatGPT 上看到付费可以获得更好的服务。那就是我学习到可以付费的地方。

19:39-20:00 - Researcher: So you heard about ChatGPT generally through word of mouth, but the actual decision to upgrade came from hitting those limits and seeing the upgrade option right inside the app itself. When you hit those roadblocks and saw the upgrade prompt, did you pay immediately, or did you hesitate and think about it for a bit? And if you did hesitate, what finally pushed you over the edge to actually enter your credit card info? - 所以你是通过口碑了解到 ChatGPT 的,但实际升级的决定源于你触及了那些限制,并直接在 App 内部看到了升级选项。 当你遇到那些障碍并看到升级提示时,你是立即付费了,还是犹豫了一下并考虑了一段时间?如果你确实犹豫了,最终是什么驱使你输入了信用卡信息?

20:05-20:28 - Julian: Uh, if I remember correctly, I hesitated a bit. I generally am frugal, uh, especially paying for online services. I can usually find a free trial for a while and see if I like it. Um, but this one, after hesitating a little bit and then realizing it was a pain to wait for limits to reset. That's why it was just like, okay. I use it all the time. It's worthwhile. - 呃,如果我没记错的话,我犹豫了一下。我通常比较节俭,呃,特别是对在线服务的付费。我通常会找一段时间的免费试用,看看我喜不喜欢。嗯,但是这个,在稍微犹豫之后,意识到等待额度重置是一件很痛苦的事。这就是为什么我会觉得,好吧。我一直在用它。这钱值得花。

20:30-21:06 - Researcher: So even though you're financially stable, you're naturally frugal with subscriptions. The tipping point was really the friction of waiting for limits to reset – that annoyance outweighed the cost hesitation. Looking back at that decision, which of these reasons was the main driver for you to pay? I'll give you some options: 1) Unlocking restricted features or usage limits 2) Getting access to stronger models or advanced capabilities 3) Hit a specific need or limitation that forced you to upgrade 4) Work or learning necessity 5) To make money or generate direct income 6) Just thought the product was good and wanted to support it long-term 7) Discount, deal, or trial expiring 8) Curiosity or novelty Which one fits best? - 所以即使你财务稳定,你对订阅服务天生还是比较节俭的。转折点在于等待额度重置带来的摩擦——那种烦恼超过了对价格的迟疑。 回顾那个决定,下面这些理由中哪一个是驱动你付费的主因?我会给你一些选项: 1) 解锁受限的功能或使用配额 2) 获得更强大的模型或高级能力 3) 遇到了特定的需求或限制,迫使你升级 4) 工作或学习的必要性 5) 为了赚钱或产生直接收入 6) 纯粹觉得产品很好,想长期支持 7) 折扣、优惠或试用期满 8) 好奇心或新鲜感 哪一个最贴切?

21:21-21:22 - Julian: I would say it was hitting a specific limitation that forced me to upgrade. I think the main time that I was actually upgrading was when I was building my website. And using it for a lot of code generation, which you only have so much of. - 我想说是遇到了特定的限制,迫使我升级。我想我真正升级的时候,主要是我正在建我的网站。当时需要大量的代码生成,而免费版的额度只有那么多。

21:27-21:55 - Researcher: So it was option 3 – you hit that wall while building the theater website, and the code generation limits made it impossible to continue without upgrading. That's interesting because now you use it for so many other things, but the initial trigger was very specific: "I need to finish this website and I can't do it on the free tier." Now that you've been paying for over a year, what keeps you subscribed? Is it still mostly about avoiding those limits, or has it shifted to something else – like you just can't imagine your daily routine without it anymore? - 所以是选项 3 ——你在建剧场网站时遇到了墙,代码生成的限制让你不升级就无法继续。 这很有意思,因为现在你把它用在这么多其他事情上,但最初的诱因非常具体:“我需要完成这个网站,而在免费层级我做不到。” 既然你已经付费一年多了,是什么让你保持订阅?现在还是主要为了避开那些限制吗,还是已经转变成了别的——比如你已经无法想象没有它的日常生活了?

22:04-22:21 - Julian: I think the second one, using the tools for my daily routine every day. Uh, I use it all the time. I don't really hit any limits. So it feels like I'm in a good place. I'm happy with what I have. I don't wanna go back to having any issues with limits or anything. So I can use it all the time like I do. - 我觉得是第二个,为了日常生活中使用这些工具。呃,我一直在用。我并不会真正触碰到任何限制。所以感觉我现在处于一个很好的平衡点。我对目前的状态很满意。我不想回到任何有额度限制或诸如此类问题的情况。这样我就可以像现在这样一直使用。

22:23-22:56 - Researcher: So you've basically built your whole routine around having unlimited access, and going back to the free version would break that flow. Let me ask you to think about what matters most when it comes to paying for AI chat tools like ChatGPT. I'm going to list some factors, and I want you to rank your top three in order of importance: - Specific features it offers - How often you use it - Value for money cost-effectiveness - How easy it is to use - How well it actually works effectiveness - Whether it does something unique no other tool does - Quality of the outputs it gives you What are your top three factors that influence whether you'll pay? - 所以你基本上已经围绕着不限量的访问权建立了你的整套生活流程,回到免费版会打破这种流畅感。 让我请你思考一下,在付费购买 ChatGPT 这种 AI 聊天工具时,什么才是最重要的。我将列出一些因素,我想让你按重要程度对前三名进行排序: - 它提供的特定功能 - 你的使用频率 - 性价比/成本效益 - 易用程度 - 它实际的表现/效果 - 它是否具有其他工具无法提供的独特性 - 它给出的输出质量 哪些是影响你是否会付费的前三个因素?

22:56-23:15 - Julian: Let's see. I would say, um, how often I use it is definitely number one. How easy it is to use. I love to be able to just ramble what I'm thinking and then have it take that all in and give me a response. And then how well it actually works is great. Because especially for emails and theater business and so on like that, it's extremely helpful. - 让我看看。我会选,嗯,使用频率绝对是第一位的。第二是易用性。我喜欢能够把脑子里的想法随口念出来,然后让它全部接收并给我回应。第三是它的实际效果。因为它对电子邮件和剧场业务等方面非常有帮助。

23:17-23:30 - Researcher: So frequency first, ease of use second, and effectiveness third. You mentioned you love being able to just ramble and have it understand you – is that voice-to-text feature something you use most of the time, or do you still type a lot of your prompts? - 所以第一是频率,第二是易用性,第三是效果。 你提到你喜欢能随口念出想法并让它理解你——语音转文字功能是你大部分时间都会使用的,还是你仍然会打出很多提示词?

23:33-23:42 - Julian: If I'm on my phone, I usually prefer to just use voice and ramble because that's faster. If I'm on my computer, I can type pretty fast so I'll usually do that. - 如果我用手机,我通常更喜欢通过语音随口念,因为那样更快。如果我在电脑前,我打字挺快的,所以我通常会打字。

23:43-24:05 - Researcher: Makes sense – you adapt based on the device. The conversational, low-friction interaction seems really important to you across the board. Last question on this topic: you're using ChatGPT, Grok, and Perplexity. If you had to describe these tools using a family or company structure – like who's the "boss" or "parent," who's the "assistant" or "specialist" – how would you map out their roles and relationships in your AI ecosystem? - 有道理——你会根据设备进行调整。这种对话式的、低摩擦的交互对你来说似乎非常重要。 关于这个话题的最后一个问题:你正在使用 ChatGPT、Grok 和 Perplexity。如果你必须用家庭或公司的结构来描述这些工具——比如谁是“老板”或“家长”,谁是“助手”或“专家”——你会如何勾勒它们在你的 AI 系统中的角色和关系?

24:25-24:48 - Julian: That's a little bit hard to say. I would say, I guess, ChatGPT is probably the boss and the one I use the most asking for advice and working with all the time. I use Perplexity more as a specialist. Because I've heard it's a lot better at doing research, so I like that. And then Grok, I use more as a conversational thing if I'm trying to talk through a situation, I'll use the voice feature. Just to talk back and forth with it so I can discuss stuff. - 这个有点难说。我想说的是,ChatGPT 大概是老板,也是我用得最多的、一直在向其寻求建议和合作的对象。我更多地把 Perplexity 当作一名专家。因为我听说它在写研究报告方面好得多,所以我喜欢用它。至于 Grok,如果我想通过交谈理清某一境况,我会更多地把它当作一种对话工具,我会使用语音功能。只是为了和它来回交谈,以便讨论事情。

24:52-25:18 - Researcher: That's a great way to put it – ChatGPT is the boss you rely on most, Perplexity is the research specialist, and Grok is more like a conversational partner for thinking things through. Alright, we're coming to the final part of the interview. I want to understand your price sensitivity and payment boundaries. First question: overall, what's the maximum monthly amount you'd be willing to pay across all AI products combined? Not just ChatGPT, but if you were paying for multiple tools, what's the ceiling? - 这个比喻非常棒——ChatGPT 是你最依赖的老板,Perplexity 是研究专家,而 Grok 更像是一个可以一起思考问题的对话伙伴。 好了,我们进入访谈的最后一部分。我想了解一下你的价格敏感度和付费界限。 第一个问题:总的来说,你愿意为所有 AI 产品支付的每月最高总额是多少?不只是 ChatGPT,如果你同时为多个工具付费,你的上限是多少?

25:24-25:30 - Julian: Don't have the need for any others right now, but if I had the need for more picture generation or video generation, I'd probably pay up to fifty bucks a month. - 目前我还没有其他需求,但如果我有更多图片生成或视频生成的需求,我每月可能会支付高达 50 美元。

25:32-25:47 - Researcher: So $50 a month total is your ceiling if you had additional needs like image or video generation. Right now you're at about $22 for ChatGPT Plus. Is that $50 limit based on comparing it to other subscriptions you have, or is it more about what percentage of your income feels reasonable to spend on AI tools? - 所以如果你有图像或视频生成等额外需求,每月总计 50 美元是你的上限。目前你为 ChatGPT Plus 支付约 22 美元。 这个 50 美元的限制是基于你拥有的其他订阅服务的对比,还是更多地取决于你认为收入的百分之几花在 AI 工具上是合理的?

25:51-25:54 - Julian: It's more about what I would wanna spend on a tool like that. - 更多的是关于我个人想在这样的工具上花多少钱。

25:56-26:16 - Researcher: Got it – it's more of a gut feeling about what feels right for this category of tool, not tied to a specific budget formula. Let me ask about the flip side: for ChatGPT Plus specifically, which you're paying $21.78 for now – if the price went up, at what point would you seriously consider canceling? Would it be a dollar amount increase, or a percentage increase that would make you stop? - 明白了——这更多是一种直觉,即这类工具在你心中值多少钱,而不是绑定在一个特定的预算公式上。 让我问一下反面的情况:专门针对你现在支付 21.78 美元的 ChatGPT Plus——如果价格上涨,到什么程度你会认真考虑取消?是具体的金额涨幅,还是百分比的增长会让你停止续费?

26:23-26:28 - Julian: If it went up to thirty or forty dollars a month, I'd probably think about it and look at my budget every month. - 如果涨到每月 30 或 40 美元,我可能会考虑一下,并且每个月都会审视我的预算。

26:30-26:42 - Researcher: So somewhere in the $30-40 range you'd start reconsidering. That's about a 40-80% price increase from where you are now. If it hit $30, would you actually cancel, or would you just be annoyed but keep paying because you use it so much? - 所以在 30 到 40 美元的范围内,你会开始重新考虑。这比你现在的价格上涨了大约 40% 到 80%。 如果涨到 30 美元,你会真的取消,还是只是感到恼火但因为使用频率很高而继续付费?

26:47-26:49 - Julian: I would probably keep paying, but it'd be a little bit annoyed. - 我可能会继续付钱,但会有点不爽。

26:51-27:00 - Researcher: So even at $30 you'd grumble but stay subscribed. What about $40 – is that closer to the actual breaking point where you'd cancel, or would you still probably stick with it? - 所以即使是 30 美元,你也会边抱怨边续订。那 40 美元呢——那是你会取消订阅的实际临界点吗,还是你仍然可能会坚持使用?

27:02-27:06 - Julian: I'd probably consider other tools at that point to see if I could find something cheaper. - 到那个时候,我可能会考虑其他工具,看看能不能找到更便宜的替代品。

27:08-27:30 - Researcher: That makes sense – $40 is where you'd start shopping around for alternatives rather than automatically renewing. Last question: imagine a brand new AI product launches tomorrow that does everything you need perfectly – combines all the best parts of ChatGPT, Perplexity, and Grok. What's the absolute maximum monthly price you'd pay for that ideal all-in-one tool? Is it still that $50 you mentioned earlier, or would it be different? - 这很有道理——40 美元是你开始寻找替代品而不是自动续费的转折点。 最后一个问题:想象明天推出了一款全新的 AI 产品,它能完美地完成你所需的一切——结合了 ChatGPT、Perplexity 和 Grok 所有的优点。你会为这款理想的一体化工具支付的绝对最高月价是多少?还是你之前提到的 50 美元,还是会有所不同?

27:36-27:39 - Julian: As of now, I'd still aim at thirty dollars because ChatGPT can do pretty much everything I want even though I use the other two as well. - 到目前为止,我还是会把目标定在 30 美元,因为尽管我也使用其他两个工具,但 ChatGPT 几乎可以完成我想要的一切。

27:42-28:10 - Researcher: Interesting – so even for a perfect all-in-one tool, you'd cap it around $30 because ChatGPT already covers most of your needs at $22. The other tools are nice-to-haves, but not worth a huge premium. That's really helpful. We've covered a ton of ground today – from your theater work to your AI tasks, how you use these tools daily, and what you're willing to pay for them. Really appreciate you being so open about all of it. Is there anything about your AI tool usage or payment decisions that we didn't talk about that you think is important for me to know? - 有意思——所以即使是一个完美的一体化工具,你也会把它限制在 30 美元左右,因为 ChatGPT 已经在 22 美元的价位覆盖了你大部分的需求。其他工具虽然不错,但不值得支付巨大的溢价。 这非常有帮助。我们今天讨论了很多内容——从你的戏剧工作到你的 AI 任务,你如何日常使用这些工具,以及你愿意为它们支付多少钱。非常感谢你对这一切如此坦诚。 关于你的 AI 工具使用或付费决策,还有什么我们没谈到但你觉得对我很重要的内容吗?

28:12-28:13 - Julian: No. I don't think so. - 没有了。我觉得没有了。

28:15-28:22 - Researcher: Perfect. Thanks so much for your time today – this was a great conversation. Best of luck with the theater season and all your projects! - 太好了。非常感谢你今天的时间——这是一次很棒的对话。祝你的剧季和所有项目一切顺利!