00:01-00:14 - Researcher: Hey there! I'm Trooly, and I'm really excited to chat with you today. This conversation will take about 30 minutes, and I'm here to learn from your experiences. Before we get started, could you please give me a brief self-introduction? - 嘿，你好！我是 Trooly，很高兴今天能和你聊天。这次访谈大约持续30分钟，我是来听取你的经验和见解的。 在开始之前，你能先做一个简短的自我介绍吗？

00:14-00:14 - Robert: Right. - 好的。

00:16-00:18 - Researcher: I'd love to get to know you a bit better. For example, - 我想多了解你一点。比如，

00:18-00:25 - Robert: Yeah. I'm forty five. I'm forty five, and I'm a renovation supervisor. - 嗯。我四十五岁。我四十五岁，是一名翻新工程主管。

00:27-00:27 - Researcher: Nice to - 很高兴认识

00:31-00:33 - Robert: And I use a lot of I use a lot of AI these days. - 最近我用了很多 AI，用了非常多。

00:35-00:36 - Researcher: Got it! So you're 45, work - 明白了！所以你45岁，工作是

00:36-00:37 - Robert: Is that good enough? - 这些信息够了吗？

00:38-00:41 - Researcher: Yeah, that's perfect, thank you! So - 是的，非常完美，谢谢！ 那么

00:41-00:41 - Robert: Yeah. - 好的。

00:43-00:44 - Researcher: you mentioned - 你提到

00:44-00:44 - Robert: You're welcome. - 不客气。

00:46-00:51 - Researcher: you use a lot of AI these days. I'm curious - when did you first start using AI - 你最近用了很多 AI。我很好奇——你是什么时候开始使用 AI

00:51-00:51 - Robert: Mhmm. - 嗯。

00:53-00:54 - Researcher: products? Like, do you remember - 产品的？比如，你还记得

00:54-00:57 - Robert: Probably two years, two and a half years ago. - 大概是两年前，两年半以前。

00:59-01:00 - Researcher: what got you into it two and a - 是什么让你在两年半以前

01:03-01:11 - Robert: Two and a half years ago, I started using Just just started catching on. So, I mean, everybody was using it, so I started using it too. Sounds like some bad stuff going on it. But I love it. - 两年半以前，我开始用。当时就是刚开始流行起来。所以，我的意思是，大家都在用，我也就跟着用了。听起来好像有些不好的传言，但我很喜欢它。

01:13-01:15 - Researcher: So everyone around you was - 所以你周围的人都

01:15-01:15 - Robert: But I love - 但我很喜欢

01:19-01:27 - Researcher: getting into it and you jumped in too. And now you love it! What's your typical week like - how many times would you say you're using AI products? - 开始接触它，你也加入了。现在你爱上它了！ 你典型的一周是怎么样的——你觉得你大概会使用多少次 AI 产品？

01:29-01:34 - Robert: I use AI every day I get up. I usually use it since I get up checking stuff. - 我每天起床就用 AI。通常我一起床就开始查东西。

01:36-01:37 - Researcher: Every day since - 每天起床就

01:37-01:46 - Robert: I gotta get my light fixed. Yeah. Usually got it every day. I go to work every day. I'm a supervisor at property remodeling, but I use AI for everything every day. - 我得把我的灯修好。是的。通常每天都用。我每天都去工作，我是房屋改造工程的主管，但我每天做任何事都会用到 AI。

01:48-01:52 - Researcher: That's interesting - you're using it daily for everything. Can you give me a sense - 真有趣——你每天做任何事都在用。你能让我了解一下

01:52-01:53 - Robert: Mhmm. - 嗯。

01:54-01:58 - Researcher: of what specific AI products you're using? Like, what are the actual names of the - 你具体都在用哪些 AI 产品吗？比如，那些

02:00-02:23 - Robert: I usually use Perplexity Enterprise. I got it free from Stripe. I use that for image generation and I use Gemini and Copilot for basically everything else, but just mostly Perplexity because it's just it's so good at image generation. It's really good. So image generation is good. - 我通常用 Perplexity 企业版。这是通过 Stripe 免费获得的。我用它来生成图像，然后我用 Gemini 和 Copilot 来处理基本上其他所有事情，但主要还是用 Perplexity，因为它生成图像的效果太好了。真的很棒。所以图像生成这块很强。

02:24-02:24 - Researcher: So - 所以

02:26-02:31 - Robert: I have Perplexity for image generation and then Gemini and everything else. - 我用 Perplexity 处理图像，然后用 Gemini 处理剩下的。

02:33-02:36 - Researcher: you've got Perplexity Enterprise free through Stripe, and - 你通过 Stripe 免费获得了 Perplexity 企业版，且

02:36-02:36 - Robert: Yeah. - 是的。

02:38-02:50 - Researcher: you're really into the image generation there. With Gemini and Copilot for everything else - can you walk me through a specific example from, say, yesterday or today? Like, what did you actually use them for? - 你非常喜欢那里的图像生成功能。至于 Gemini 和 Copilot 处理其他事情——你能给我举一个具体的例子吗，比如昨天或今天的？你实际用它们做了什么？

02:51-03:25 - Robert: Yeah. Well, Perplexity, you see, we're doing a job for this lady, and she wants a red roof on her house, metal roof. Right now, she's got shingles, so with Perplexity, I could take a picture of her house, her roof, and then get the image generation and put the red roof and let her see what it looks like before we even do it. You know what I mean? And she she's able to make a better decision, it's very helpful. It's helped us out a lot at work. Just image generations of jobs that's not finished yet. They can be finished and how they would look in the end, and then show that to customer. It's a big help. Love it. I'll never go back. - 好啊。你看，Perplexity 吧，我们正在给一位女士干活，她想给房子装个红色的屋顶，金属的那种。现在她家是那种沥青瓦，用 Perplexity 的话，我可以拍一张她房子和屋顶的照片，然后通过图像生成，换上红色屋顶，让她在开工前就看到效果。你明白我意思吧？这样她就能做出更好的决定，非常有用。这对我们的工作帮助很大。就是那些还没完工的工程的图像生成。它们可以展示完工后的样子，最后的效果，然后给客户看。帮了大忙了。太棒了，我再也不想回到过去了。

03:26-03:33 - Researcher: That's such a cool use case! So you're basically showing customers the finished result before you do the work. How do your customers - 这真是个很酷的使用案例！所以你基本上是在施工前就给客户展示完工效果。你的客户

03:33-03:33 - Robert: Yes. - 是的。

03:35-03:40 - Researcher: react when you show them these AI-generated images? Like, does it change how they make - 看到这些 AI 生成的图像时有什么反应？这会改变他们的决策

03:40-03:51 - Robert: Most of the time, they react pretty well. Then they want a price, so we gotta put a bid in and all that. But, um, it's usually overall, it's very receptive, very good reaction, I'd say. - 大多数时候，他们的反应都非常好。然后他们就想要个报价，所以我们得投标之类的。但是，总的来说，接受度非常高，反应非常好，我会这么形容。

03:55-04:13 - Researcher: That's really valuable - using AI to help customers visualize and make decisions. Sounds like it's become a key part of your workflow. Now I'm curious about your experience with paying for digital products in general. Before you started paying for AI products, had you paid for other digital products or subscription services? Like software tools, online - 确实非常有价值——利用 AI 帮助客户可视化并做出决策。听起来这已经成为你工作流程中关键的一部分。 现在我很好奇你对数字产品付费的总体经验。在你开始为 AI 产品付费之前，你是否为其他数字产品或订阅服务付过费？比如软件工具、在线

04:18-05:01 - Robert: I No. I hadn't seen so, like, ChatGPT was the first one I got. And then I got the monthly subscription of that. Then I got perplexity enterprise free through a Stripe promotion, which is really cool. Then I found out there's a ceiling on Perplexity. So the image generation, you're like, you can run out. I didn't know that. But I generated my monthly allowance. So I moved over to Google, now I pay for their twenty dollar a month Google AI premium plan that gives me Gemini and all that and more image generation. You got, like, a certain amount of credits. All of them let you get credits, but it's you gotta see how many they are. Lot of people don't know that. So I'd pay for the Google AI at the moment too. It's worth the twenty dollars. - 我……没有。我还没见过……就这样，ChatGPT 是我买的第一个。然后我订阅了它的月度服务。之后我通过 Stripe 的促销活动免费得到了 Perplexity 企业版，这真的很酷。接着我发现 Perplexity 有上限，就是图像生成这块，你会用完额度的。我以前不知道。等我用完了当月的配额，我就转到了 Google，现在我每月付 20 美元购买 Google AI 高级版计划，它有 Gemini 之类的，还有更多的图像生成额度。你会有一定数量的积分。它们都会给你积分，但你得看清楚到底有多少。很多人不知道这一点。所以我现在也付钱买 Google AI。这 20 美元花得值。

05:02-05:07 - Researcher: So you're paying for ChatGPT monthly and Google AI Premium at $20. That's interesting - 所以你每月支付 ChatGPT 的费用，还以 20 美元价格订阅了 Google AI 高级版。这很有趣

05:07-05:09 - Robert: That's right. That's right. Yes. - 没错。没错。是的。

05:11-05:16 - Researcher: that you hit the limit on Perplexity's image generation even though it was free. Before ChatGPT, - 尽管 Perplexity 是免费的，但你竟然用到了它的图像生成上限。在 ChatGPT 之前，

05:16-05:16 - Robert: Mhmm. - 嗯。

05:18-05:22 - Researcher: had you ever paid for any other kind of subscription? Like Netflix, software - 你是否付过费购买过任何其他类型的订阅？比如 Netflix、软件

05:22-05:40 - Robert: Microsoft three sixty five premium. The only reason I bought that is because it was a deal, a good deal. It was like, a hundred dollars, you know, versus two hundred. So I got that. And it's it's worth a hundred dollars for the whole year. Absolutely. You get access to Copilot and a bunch more credits every month. So that's worth it alone to me. - Microsoft 365 商业版。我买它唯一的原因是因为有优惠，价格很划算。大概只要 100 美元，相比原来的 200 美元。所以我就买了。花 100 美元买一整年绝对值得。你可以使用 Copilot，每个月还有更多的积分。对我来说单凭这一点就值了。

05:42-05:46 - Researcher: So Microsoft 365 Premium for a hundred bucks a year, and that gives you Copilot access - 所以 Microsoft 365 个人版一年 100 刀，这也让你获得了 Copilot 的使用权限

05:46-05:47 - Robert: Mhmm. - 嗯。

05:49-05:58 - Researcher: too. Other than that and the AI stuff, were you someone who paid for digital subscriptions before? Or is AI really the first thing that got you spending monthly on software? - 对。除了这些和 AI 相关的内容，你以前是那种会为数字订阅付费的人吗？还是说 AI 实际上是第一个让你愿意每月在软件上花钱的东西？

05:59-06:20 - Robert: I mean, I've always bought, you know, like, PlayStation Plus subscriptions, Amazon. I mean, I bought digital subscriptions, but since the AI has come along, I wanna be subscribed to all of them, but right now it's just the three. One of them is a promotion, so I mean, I've always kinda had a digital subscription, some form or another. Streaming, you know. - 我的意思是，我一直会买，比如 PlayStation Plus 订阅、亚马逊。我买过数字订阅，但自从 AI 出现后，我想订阅所有的产品，但现在只有这三个。其中一个是促销，所以我的意思是，我一直都有某种形式的数字订阅。比如流媒体之类的。

06:22-06:32 - Researcher: Got it - so you had streaming and gaming subscriptions before, but AI is different because you want to subscribe to all of them. That's a shift! Overall, how would you describe - 明白了——所以你以前有流媒体和游戏的订阅，但 AI 是不同的，因为你想订阅所有的产品。这是一种转变！ 总的来说，你会如何描述

06:32-06:33 - Robert: Yeah. I would like to be. - 是的。我确实想这样做。

06:37-06:59 - Researcher: your attitude toward paying for AI products? I've got a few options - tell me which one feels closest: ① AI is a necessity for lifework, willing to pay continuously ② It's very valuable, happy to pay if it's useful ③ Paying is acceptable, but I'm cautious about it ④ Not really willing unless I have to or it's very cheap ⑤ Would never consider paying for AI Which one resonates with you? - 你对为 AI 产品付费的态度？我有几个选项——请告诉我哪一个感觉最接近： ① AI 是生活/工作的必需品，愿意持续付费 ② 它非常有价值，如果好用就很乐意付费 ③ 付费是可以接受的，但我比较谨慎 ④ 除非必须或者非常便宜，否则不太愿意付费 ⑤ 绝不会考虑为 AI 付费 哪一个能引起你的共鸣？

07:00-07:02 - Robert: The first one is number one. - 第一个，一号。

07:04-07:06 - Researcher: Number one - it's a - 一号——它是

07:06-07:06 - Robert: Mhmm. - 嗯。

07:08-07:15 - Researcher: necessity. What makes it feel that essential to you? Like, what would actually happen if you didn't have access to these AI tools? - 必需品。是什么让你觉得它如此重要？比如，如果你无法使用这些 AI 工具，实际会发生什么？

07:16-07:41 - Robert: I would have to look up a lot more stuff slower and wouldn't have the image generation, which is like a game changer for what we do, you know, renovation. It's just you wouldn't have that extra what I call it, benefit to show the customers, you know, and it helps you get jobs too. So, I mean, I just without the image generation, man, it would it would it would hurt me. Financially. - 我不得不花更多时间、慢吞吞地去查很多东西，而且会失去图像生成功能，这对我们从事的工作（翻新改造）来说可是个游戏规则改变者。你就没有了那种我称之为展示给客户看的额外“福利”，而且它还能帮你接下单子。所以，我的意思是，如果没有图像生成，哥们，这真的会伤到我。经济上受损。

07:43-07:48 - Researcher: So without image generation, you'd actually lose jobs - that's a direct hit to your income. That's pretty - 所以如果没有图像生成，你实际上会丢掉单子——这对你的收入是直接打击。这确实

07:48-07:48 - Robert: Yes. - 是的。

07:50-08:00 - Researcher: significant. When you say it would hurt you financially, can you give me a rough sense of what that means? Like, how much more work are you winning because of these AI-generated images? - 影响很大。当你提到它会在经济上伤到你时，你能给我一个大概的概念吗？比如，因为这些 AI 生成的图像，你多赢得了多少工作？

08:01-08:15 - Robert: And it's led to three jobs high paying jobs. One of them was, like, couple thousand dollars just for a bathroom remodel. So I mean, it varies. It could be a couple hundred. It could be a couple thousand. It just depends on the job, but it has generated money. No doubt. - 它已经带来了三个高薪工作。其中一个光是浴室改造就值几千美元。所以我的意思是，这不一定。可能是几百美元，也可能是几千美元。这完全取决于工作，但它确实赚到了钱。毫无疑问。

08:17-08:25 - Researcher: So just those three jobs alone - that's already thousands of dollars in revenue that you might not have gotten without showing those images. That's - 仅仅那三个工作——这已经是数千美元的收入了，如果不展示那些图像，你可能拿不到这些单子。这

08:25-08:26 - Robert: That's right. - 没错。

08:27-08:38 - Researcher: a serious ROI on a $20 subscription. Beyond image generation, what other AI capabilities do you rely on day-to-day? Like with Gemini and Copilot - what are you actually using them for? - 相对于 20 美元的订阅费，投资回报率（ROI）非常高。除了图像生成，你日常还依赖 AI 的哪些功能？比如 Gemini 和 Copilot——你实际用它们做什么？

08:39-09:03 - Robert: You know, anytime I need a question, you know, like, hey. Look up the number of dollars on. Just I mean, it's so useful. I mean, you can have that on my system, but it's more polished Gemini and Copilot now. I use them for everything. Anything I gotta look up, any question, what's what time does something close, at what time does a place open. You know, how many miles is it to so and so place? I mean, just possibilities are endless for what they can be used for, and I use them every day. - 你知道，任何时候我有问题，比如“嘿，帮我查查某某东西”。我就觉得它非常有用。意思是，我可以用我自己的系统，但现在的 Gemini 和 Copilot 更加完善。我用它们处理所有事情。任何我要查的东西，任何问题，比如某地方几点关门，某地方几点开门。你知道，到某某地方有多少英里？我的意思是，它们的用途是无限的，我每天都用。

09:05-09:17 - Researcher: So it's basically replaced Google search for you - but it sounds like you're asking pretty straightforward factual questions. Does it give you better answers than just Googling would, or is it more about the experience of how it delivers the info? - 所以它基本上取代了你的 Google 搜索——但听起来你问的是挺直接的事实性问题。它给你的答案比单纯 Google 搜索更好吗，还是说更多是为了那种获取信息的方式/体验？

09:17-09:34 - Robert: I think it's more about the experience on how it delivers info. I I could probably go Google info and get the same answer, the end result, but I like that sense of companionship. I like it to yeah, talk back to me like a person and then I ain't gotta read nothing. Just listen to it. It's more convenient. You know? - 我觉得更多是关于它传递信息的体验。我也许可以去 Google 搜索信息并得到同样的答案，结果是一样的，但我喜欢那种陪伴感。我喜欢那种……对，它像人一样跟我对话，我一个字都不用看。只需听着就行。这更方便，你懂吗？

09:36-09:42 - Researcher: Oh, that's interesting - so you're actually listening to the responses, not reading them? Like it's reading the answers - 哦，这很有意思——所以你实际上是在听回复，而不是读回复？就像它在读答案

09:45-09:46 - Robert: That's right. - 没错。

09:47-09:54 - Researcher: out loud to you? That changes things. So it's almost like having someone in your ear giving you information while you're working? - 大声读给你听？那就不一样了。所以这几乎就像有人在你耳边，在你工作时为你提供信息？

09:57-09:58 - Robert: Exactly. - 正是如此。

10:00-10:07 - Researcher: That makes sense for renovation - your hands are busy. How often during a typical workday are you actually talking to AI and having it talk back to you? - 对于翻新工作来说这很合理——你的手很忙。在典型的工作日里，你多久会和 AI 对话并让它对你回话？

10:10-10:21 - Robert: I mean, it's not a terrible amount. It's just off and on. If I'd added up minutes, I'd probably say an hour. Maybe for less than that, maybe forty five minutes talking to AI during a general eight hour work day. - 这个……量不是特别大。就是断断续续的。如果把分钟数加起来，我可能会说一小时。也许不到一小时，在普通的 8 小时工作日里，和 AI 对话的时间大概是 45 分钟。

10:23-10:26 - Researcher: 45 minutes spread throughout the day. Is it usually quick hits - 散布在一天中的 45 分钟。通常是快速点击

10:26-10:26 - Robert: Yeah. - 是的。

10:29-10:33 - Researcher: - like one question here and there - or do you ever have longer back-and-forth conversations with it? - ——比如这里问一个问题，那里问一个——还是说你会和它进行更长的来回对话？

10:38-10:46 - Robert: That's usually just a question here and there, and conversations are rare, but they happen, but very rare. Just a question here and there to be more direct with you. - 通常只是这里或那里问个问题，完整的对话很少见，虽然也有过，但非常少。更直接地说，就是零星的问题。

10:48-10:53 - Researcher: Got it - quick questions throughout the day, not long conversations. That makes sense. Let me get a - 明白了——一整天会有快速的问题，而不是长篇大论。这很合理。 让我

10:53-10:53 - Robert: Right. - 对。

10:55-11:02 - Researcher: clearer picture of what you're actually paying for. In the past three months, how many AI products have you paid for in total? - 更清楚地了解你实际在为什么付费。在过去的三个月里，你总共为多少个 AI 产品付过费？

11:05-11:29 - Robert: Just if you count the Microsoft Business three sixty five premium, with Copilot as one and ChatGPT. And then the Google AI. I paid for three and I got four. One of them is a promotion through Stripe. I don't pay for that. I got a year free, but I paid personally for three subscriptions. ChatGPT, Gemini, and the Microsoft Business three sixty five premium. - 如果你把带 Copilot 的 Microsoft 365 商业版算作一个，加上 ChatGPT。然后是 Google AI。我付了三个的钱，但我手头有四个。其中一个是 Stripe 提供的一次促销活动。我不用付那个钱，我得到了一年的免费期，但我个人支付了三个订阅的费用。ChatGPT、Gemini，还有 Microsoft 365 商业版。

11:32-11:34 - Researcher: So three paid subscriptions - - 所以是三个付费订阅——

11:34-11:35 - Robert: Right. - 对。

11:37-11:44 - Researcher: ChatGPT, Google AI Premium (which is Gemini), and Microsoft 365 Premium. Plus the free Perplexity Enterprise - ChatGPT、Google AI 高级版（也就是 Gemini）以及 Microsoft 365。再加上免费的 Perplexity 企业版

11:44-11:44 - Robert: Right. - 对。

11:46-11:52 - Researcher: from Stripe. Is this your first time paying for AI products, or have you been paying for these for a while now? - 还是来自 Stripe。这是你第一次为 AI 产品付费吗，还是你已经付了一段时间了？

11:53-12:12 - Robert: I just recently kinda started paying for the Gemini Google AI. Per month of chat. I've been paying for that for about two years. And business, I think I got that a few months ago. So most of them is recent. Chat was a couple years ago, but the other ones are pretty recent within the fall of last year. - 我最近才开始付 Gemini Google AI。ChatGPT 方面，我已经付了大约两年的月费。商业版的那个，我想是几个月前买的。所以大多数都是最近的。ChatGPT 是两年前开始的，但其他几个相当近，大概是去年秋天的事。

12:15-12:18 - Researcher: So ChatGPT was your first - you've been paying for - 所以 ChatGPT 是你的第一个——你已经付了

12:18-12:18 - Robert: Mhmm. - 嗯。

12:20-12:23 - Researcher: that for about two years. Then last fall you added the - 差不多两年。然后去年秋天你又加了

12:23-12:23 - Robert: Mhmm. - 嗯。

12:25-12:37 - Researcher: Microsoft and Google ones. Let's talk payment models. For these three - ChatGPT, Google AI Premium, and Microsoft 365 - are you paying monthly or yearly for each one? - 微软和谷歌的那两个。我们谈谈付费模式。这三个——ChatGPT、Google AI 高级版和 Microsoft 365——你分别是按月还是按年付费？

12:38-12:49 - Robert: I pay monthly for chat. I pay monthly for Google, and I pay yearly for the Microsoft business three sixty five. It was just too good of a deal. I made a hundred bucks for a whole year. That's that's a good one. - ChatGPT 按月。Google 按月。Microsoft 365 商业版我按年付。主要是价格太划算了。我付了 100 刀买了一整年。这个真的很棒。

12:51-13:01 - Researcher: Yeah, $100 for the whole year is solid. So if we break that down - ChatGPT is $20month, Google AI is $20month, and Microsoft - 是的，一年 100 刀非常稳。如果拆算一下——ChatGPT 每月 20 刀，Google AI 每月 20 刀，Microsoft

13:01-13:01 - Robert: Mhmm. - 嗯。

13:03-13:09 - Researcher: works out to about $8.33month. That's roughly $48 per month total. Does that sound right? - 合下来每月约 8.33 刀。总共一个月大概 48 美元。这个数字对吗？

13:10-13:19 - Robert: It does. You gotta count for Perplexity, whatever. Two hundred dollars a year, so you can include that. But I'm not paying for that, but yeah, that does sound right. You're right. - 对。你还得考虑到 Perplexity，随便吧。一年 200 美金，所以你可以把它包括进去。不过我没付那个钱，但是的，那个数是对的。你算得没错。

13:21-13:33 - Researcher: Right - so if you were paying for Perplexity too, it'd be closer to $65month, but you're actually spending about $48. Now, ideally, if you could choose - would you prefer monthly payments, yearly, pay-per-use, or something else? - 对——如果你也支付 Perplexity，那每个月接近 65 美元，但你实际支出大约是 48 美元。现在，如果理想状态下让你选——你更倾向于按月付、按年付、按次付，还是别的什么？

13:41-13:52 - Robert: I I like the yearly payments annual. That's that's definitely save money. Everybody's got a selling point on it, you know, if you get it for the year, then you save money. So sometimes I don't always have the money to pay that, but I wish I did. And I'm gonna get it all lined up for this annual. - 我……我喜欢按年付，年度付费。那肯定能省钱。每个人都有个卖点，你知道的，如果你买一年的，你就能省钱。所以，虽然我有的时候手头没有足够的钱来一次性支付，但我希望我能。我打算把这些都改成年度订阅。

13:54-13:58 - Researcher: So annual is your ideal because of the savings, but sometimes the upfront - 所以年度订阅是你最理想的选择，因为省钱，但有时预付

13:58-13:58 - Robert: It is. - 是的。

14:00-14:09 - Researcher: cost is tough to swing all at once. That makes sense. When you first started with ChatGPT two years ago, how long did you use the free version before you decided to pay? - 成本一次性拿出来比较难。这可以理解。当你两年前开始用 ChatGPT 时，你用了多久免费版才决定付费？

14:12-14:13 - Robert: Probably three or four months. - 大概三四个月。

14:15-14:20 - Researcher: What happened at that three or four month mark that made you pull the trigger and start paying? - 在三四个月那个节点发生了什么，让你下定决心开始付费？

14:21-14:33 - Robert: Just upgrading the model, the large language model, upgrading it before anybody else having better answers and stuff and that wasn't expensive at the time. It's still not expensive. It was cheap to do and that's why I did it. - 就是升级模型，大语言模型，先于其他人获得升级，有更好的回答之类的，而且当时也不贵。现在也依然不烂贵。那时候花钱升级很划算，这就是我这么做的原因。

14:36-14:40 - Researcher: So you wanted access to the better model before it rolled out to free users. Were you hitting any limits on the - 所以你是想在模型推广给免费用户之前就用上更好的。你在

14:40-14:46 - Robert: That's right. No. I wouldn't hit no limits on that. No one needs it quite to that extent. - 没错。没。我没碰到过限制。没人会用到那种程度。

14:46-14:51 - Researcher: free version, or was it purely about getting the upgraded quality? - 免费版上碰到过限制吗，还是纯粹为了获得升级后的质量？

14:52-14:54 - Robert: Upgrade quality. - 升级后的质量。

14:56-15:04 - Researcher: Got it. And for the Google AI Premium and Microsoft 365 - those you added more recently. Did you try those free first too, or did you jump straight into paying? - 明白了。关于 Google AI 高级版和 Microsoft 365——这两个你加得比较晚。你也是先试用了免费版吗，还是直接跳到付费？

15:06-15:30 - Robert: I did try them free first. Very smart of you. Yes. I tried three sixty five premium for a month, and then I paid the hundred for that. And then I was just cruising through my Google one day and it said, try a month AI free pro for twenty, you know, free trials. So tried that. One thirty days, I just subscribed with that too. So I did try a trial tried a trial of those before I subscribed. Yes. - 我确实先试用了。你真聪明。是的。我试用了一个月的 Microsoft 365 高级版，然后付了 100 刀。然后有一天我在翻 Google 时，它显示“试用一个月免费 AI Pro，原本要 20 刀”，你知道那种，免费试用。所以就试了。一个月 30 天后，我就连着订阅了。所以，是的，我在订阅之前都试用过。

15:32-15:36 - Researcher: What was it about those trials that convinced you to keep them? Like, what did you discover - 那些试用期里的什么特质说服了你保留它们？比如，你发现了

15:36-15:45 - Robert: It was a good product. Good service. I mean, get stuff out of it. Was good tools to have. The trials definitely sold me on signing up for the subscription. I'll give them credit. They worked. - 它是个好产品。服务很好。我的意思是，能从中得到东西。是很好的工具。试用确实让我决定签下订阅。我得给他们记一功。挺管用的。

15:47-15:51 - Researcher: during that month that made you think "yeah, I need to keep this"? - 在那个月里，让你觉得“没错，我必须留着它”的东西是什么？

15:52-16:03 - Robert: Mhmm. I did. That's the way I felt. It was just it was good tools for my job and even outside of my job at home, personal use, I enjoy it. Get a good use out of it. - 嗯。我确实是那种感觉。这对我的工作，甚至工作之外的家里、个人用途，都是很好的工具，我很享受。物尽其用。

16:05-16:10 - Researcher: You mentioned earlier that you actually want to subscribe to all the AI products out there. With these four you're - 你之前提到过你其实想订阅市面上所有的 AI 产品。对于你

16:10-16:10 - Robert: Okay. - 好的。

16:12-16:22 - Researcher: using now - ChatGPT, Gemini, Copilot, and Perplexity - can you describe how they relate to each other? Like, if they were a company, who's the CEO and who does what? - 现正使用的这四个——ChatGPT、Gemini、Copilot 和 Perplexity——你能描述一下它们彼此的关系吗？比如，如果它们是一家公司，谁是 CEO，谁各司其职？

16:27-17:10 - Robert: They're all a little bit different. I mean, if I had to say just everyday user day in, day out, Gemini is is good. It's quick. It's got consistent answers. My favorite one is Perplexity because it's just I don't know if I full relation to it. I get along with it better, you could say. The image generation, I don't care what nobody says, is far better than the rest of them. For me, it is. It does exactly what I want without no you know, sometimes you'll try to create an image and it just don't come out the way you want it. Perplexity, for me, it does it every time. The other ones I'll throw some goofy stuff in there. But Perplexity would be the CEO and then you would have Gemini would be the next in command. And then I would have ChatGPT third, and I would have business premium three sixty five last. If I had to rank them in order. - 它们都各不相同。我的意思是，如果非要说作为日常用户、日复一日的使用的话，Gemini 很好。它很快。它的回答很一致。我最喜欢的是 Perplexity，因为它是……我不知道我是不是和它有种默契。你可以说我和它相处得更好。图像生成功能，不管别人怎么说，都比剩下的强多了。对我来说是这样。它能精准实现我想要的，没有……你知道，有时候你想生成一张图，但结果就是不如意。Perplexity 对我来说每次都能做对。其他的经常会整出些离谱的东西。所以 Perplexity 会是 CEO，然后 Gemini 是副手。然后我会把 ChatGPT 排第三，把 Microsoft 365 商业版排最后。如果非要让我排个序的话。

17:15-17:32 - Researcher: That's a really clear ranking - Perplexity as CEO because of the image generation quality, then Gemini for everyday consistency, ChatGPT third, and Microsoft 365 last. Now I want to dig into your most recent payment decision. You mentioned you just started paying for Google AI Premium recently. Where did you first hear about it or discover it? - 这个排名非常清晰——Perplexity 因为图像生成质量是 CEO，接着是日常一致性好的 Gemini，ChatGPT 第三，Microsoft 365 最后。 现在我想深入了解你最近的一次付费决定。你提到你最近刚开始付钱买 Google AI 高级版。你最初是从哪里听说或发现它的？

17:45-18:12 - Robert: Inside my Google app, like, where you go to manage your Google account. I was in there digging around for something, doing something, and it I might have been in photos and it just popped up as like an advertisement is try a month of Google AI app premium for free on us. And I was like, really? I'm not gonna turn down free. Thirty day trial or something. So it was inside of my Google app, And Microsoft three sixty five premium was something that popped up on my Windows laptop just popped up. It's like, try premium three sixty five for free. And I was like, alright. I tried it. And after the trial, I subscribed. - 在我的 Google 应用里，比如你去管理 Google 账号的地方。我当时在那儿翻找什么东西，在做点什么，它……我可能当时在看照片，它就跳出了一个广告，写着“免费试用一个月 Google AI 高级版”。我就想，真的吗？我不会拒绝免费的东西。不管是 30 天试用还是什么的。所以它是在我的 Google 应用里的。而 Microsoft 365 则是出现在我的 Windows 笔记本电脑上，弹出来的。写着“免费试用 Microsoft 365”。我就说，好吧。我试了。试用期结束后，我就订阅了。

18:14-18:19 - Researcher: So both of those came from in-app prompts while you were already using Google and Microsoft products. When you decided to actually - 所以这两个都是在你使用 Google 和微软产品时，通过应用内的提示出现的。当你决定在

18:19-18:20 - Robert: That's right. - 没错。

18:35-18:41 - Researcher: pay for Google AI Premium after the trial ended, what was the main reason? I've got some options here - let me know which ones fit: Was it to unlock restricted features or usage limits? To get a stronger model or advanced capabilities? Because you hit a specific need or limitation? For work requirements? To make money or get direct - 试用结束后正式为 Google AI 高级版付费时，主要原因是什么？我这里有一些选项——请告诉我哪一个符合： 是为了解锁受限功能或使用上限吗？为了获得更强大的模型或高级功能？因为你遇到了特定的需求或限制？为了工作要求？为了赚钱或直接获得

18:52-18:58 - Robert: The the the Google, the reason for keeping that was the Imagen generator and their Veo, I think, is three point one. Video generator. See, Perplexity can't generate videos, but Google can. So I was like, well, you know what? I want a video generator too. So I got that. - 谷歌……保留它的原因是那个 Imagen 生成器和他们的 Veo，我想是 3.1 吧。视频生成器。你看，Perplexity 不能生成视频，但 Google 可以。所以我就想，嘿，你知道吗？我也想要一个视频生成器。所以我就买了。

19:00-19:05 - Researcher: So it was specifically to unlock those video generation capabilities - the Imagen and Veo features - that - 所以具体是为了解锁那些视频生成功能——Imagen 和 Veo 功能——那些

19:05-19:05 - Robert: Yes. - 是的。

19:07-19:11 - Researcher: you couldn't get elsewhere. Have you actually used the video generation much since you subscribed? - 在别处得不到的功能。你订阅之后真正经常使用视频生成吗？

19:20-19:24 - Robert: I did the first couple of days. I used the heck out of it, and then I just kinda I guess, the novelty wore off or whatever and hadn't used it as much as I thought I was gonna use it, but it's there when I need it and that's all that counts. - 头两天我经常用。我用得昏天黑地的，然后就……我猜，大概是新鲜感过去了吧，就没像我想象中用得那么频繁了，但需要用的时候它就在那儿，这才是最重要的。

19:26-19:30 - Researcher: Interesting - so the novelty wore off, but you're keeping it because - 有意思——新奇感褪去了，但你留着它是因为

19:30-19:30 - Robert: Yep. - 对。

19:32-19:39 - Researcher: it's there when you need it. Does that mean you've found actual use cases for it in your work, or is it more just good to have in your toolkit? - 需要的时候它就在那。这是否意味着你在工作中发现了它的实际用途，还是说仅仅觉得工具箱里备着它比较好？

19:40-19:46 - Robert: It's just good having in the toolkit I'm sure I'll find uses for it later on, but, yeah, I just wanna have it there when I need it. - 只是觉得工具箱里备着它挺好，我相信以后会发现它的用途的，但我就是想在需要它的时候它能在那。

19:49-19:58 - Researcher: Got it. So for that Google decision, would you say the main driver was unlocking those new capabilities, or was it more about work needs, or just supporting a product you liked? - 明白了。所以对于 Google 的这个决定，你会说主要的驱动力是解锁这些新功能，还是因为工作需要，或者仅仅是为了支持你喜欢的产品？

20:00-20:04 - Robert: The second one you said, unlocking those new capabilities. - 你说的第二个，解锁那些新功能。

20:06-20:14 - Researcher: And when you first subscribed to ChatGPT two years ago, you said it was about getting the upgraded model. Was that mainly to unlock - 至于你两年前第一次订阅 ChatGPT，你说是因为想获得升级版模型。那主要是为了解锁

20:14-20:14 - Robert: Mhmm. - 嗯。

20:16-20:19 - Researcher: better quality, for work purposes, or something else? - 更好的质量、为了工作，还是别的什么？

20:20-20:40 - Robert: Yeah. I was still new. You know what I'm saying? I was I didn't know nothing about it. I still really don't, you know, just far as a program or not. But, I was just getting a kick out of using it. And when they offered the paid subscription. I just wanted to see how far it was going to go. You know what I'm saying? Plus nobody else around me had it, so I was kinda the only one that's paying for AIs, and I thought that was kinda cool also. - 是的。我当时还是个新手。你懂我意思吗？我对它一无所知。我现在其实也还是不太懂，就程序的底层逻辑之类的。但是，我当时只是觉得用它很有趣。当他们提供付费订阅时，我只是想看看它能走多远。你懂我意思吗？再加上我周围没人有这玩意儿，所以我算是唯一一个给 AI 付费的人，我觉得这事儿也挺酷。

20:42-20:46 - Researcher: So it was partly curiosity and novelty - wanting to see how far it - 所以部分是因为好奇和新鲜感——想看看它

20:46-20:46 - Robert: Mhmm. - 嗯。

20:48-20:51 - Researcher: could go - and partly being - 能走多远——部分是因为

20:51-20:51 - Robert: Mhmm. - 嗯。

20:53-20:55 - Researcher: the first among your friends to have it? - 成为你朋友里第一个拥有它的人？

20:55-20:56 - Robert: Mhmm. - 嗯。

20:59-21:04 - Researcher: And now two years later, you're spending $48 a month on AI. What changed from "getting a kick out of - 那两年后的今天，你每个月在 AI 上花费 48 美元。是什么让你从“觉得好玩”

21:04-21:04 - Robert: Mhmm. - 嗯。

21:06-21:09 - Researcher: it" to it being essential for your renovation work? - 变成了它对你的翻新工作至关重要？

21:12-21:25 - Robert: I just I really get a kick out of having it. I mean, for personal use or work And like I said, it's already generated a pretty good amount of money for us at our jobs. So definitely keeping it. It's worth the money spent. It's well it's money well spent, I could say. - 我就是……我真的很喜欢拥有它。我的意思是，无论是个人还是工作。就像我说的，它已经帮我们在工作中赚到了相当可观的钱。所以绝对会留着它。这钱花得值。钱花得其所，我可以这么说。

21:27-21:31 - Researcher: You mentioned those three high-paying jobs from the AI-generated images. Can you - 你提到过通过 AI 生成的图像得到了三笔高薪工作。你能

21:41-21:42 - Robert: You know what? - 你知道吗？

21:46-21:50 - Researcher: walk me through how one of those actually happened - like from showing the image - 跟我分享一下其中一个是具体怎么达成的吗——从展示图像开始

21:50-22:40 - Robert: Yeah. So this lady Mrs. Jenkins, whatever, she was unsure about what she wanna do in her bathroom. She know the floor needed replaced because old timey house. Floor is built up. So I just don't know if I'm gonna do it. I was like, well, let me take a few pictures of your bathroom and show you what we could do for you. And I took some pictures of her old you know, I mean, it wasn't bad, but it just need to replace bathroom. And then I showed her the images of what it could look like upgraded, and it sold her, it sold it to her. So we got the job and created a lot of money for it. What a decent amount of money. So, yeah, that's how that happened. And we got a roofing job. This lady had shingles, and I took a picture of the roof. The shingles on it existing. And I put a metal roof on it, a red one, and they liked that. And they ordered the metal, we put that roof on for them too. So that's two ways that exactly how it happened. - 好啊。比如这位女士，詹金斯太太什么的，她对自己浴室该怎么弄拿不定主意。她知道地板需要更换，因为那是老式房子，地板有膨胀。她说，我不知道要不要做。我说，好吧，让我给你的浴室拍几张照片，给你看看我们能为你做成什么样。于是我也拍了一些她原来浴室的照片……我的意思是，原先也不算太差，但就是需要翻新了。然后我给她展示了升级后可能的样子，那一下子就打动了她。于是我们接下了这份活，赚了一大笔钱，说得过去的一笔钱。所以，是的，就是这么发生的。还有一单屋顶工。那位女士本来用的是沥青瓦，我拍了现有屋顶的照片。然后换上了一个金属屋顶，红色的，他们很喜欢。于是他们订了金属材料，我们也帮他们把屋顶装好了。这就是这两单具体落地的经过。

22:42-22:51 - Researcher: So in both cases, they were on the fence, you showed them the AI visualization, and that closed the deal. Without that - 所以在这两个案例中，他们原本都在犹豫，你展示了 AI 可视化效果，这就敲定了生意。如果不具备

22:51-22:51 - Robert: Basically. - 基本上是这样。

22:55-22:59 - Researcher: image capability, do you think you would have lost those jobs? - 这种图像功能，你觉得你会丢掉这些单子吗？

23:00-23:12 - Robert: Maybe I mean, the bath the bathroom remodel, I don't think she would've did it. But the roofing job we probably would've got anyways, but it really pushed them on through. So one of them would be the answer is no. One of them, yes. - 也许，我的意思是，浴室翻新那个活，我不觉得她原本会做。但屋顶那个活我们可能横竖都会拿到，但这确实推动了他们做决定。所以其中一个的答案是否定的，另一个是肯定的。

23:14-23:20 - Researcher: That bathroom job - the couple thousand dollar one - that's basically paid for years of your AI subscriptions already. - 那个浴室的活——就是几千美元那个——基本上已经把你几年的 AI 订阅费都赚回来了。

23:22-23:29 - Robert: I mean, you could look at it like that, that's not where the money went. But yeah. I mean, it's it does pay for itself and it's very handy. I love it. I like it. - 我的意思是，你可以那样看，虽然钱并不是花在那儿了。但没错。我是说，它确实物有所值，而且非常方便。我爱用它，我挺喜欢的。

23:45-23:59 - Researcher: Now I want to understand what matters most to you when deciding whether to pay for an AI product. I'll list some factors, and tell me how important each one is on a 1-to-5 scale - 1 is not important at all, 5 is extremely important. First one: the specific features it offers. - 现在我想了解一下，在决定是否为一款 AI 产品付费时，你最看重什么。我会列出几个因素，请告诉我在 1 到 5 分的范围内，每一个有多重要——1 是完全不重要，5 是极其重要。第一个：它提供的具体功能。

23:59-23:59 - Robert: Um, that's gonna be a five because every model is different. You know I'm saying? So five. - 嗯，那个得给 5 分，因为每个模型都不同。你懂我意思吧？所以是 5 分。

24:00-24:02 - Researcher: Output quality - how good the results are? - 输出质量——结果有多好？

24:06-24:09 - Robert: Four. Okay. - 4 分。好的。

24:11-24:13 - Researcher: How often you actually use it - usage frequency? - 你实际使用它的频率——使用频率？

24:16-24:17 - Robert: Five. - 5 分。

24:19-24:21 - Researcher: Ease of use - how simple it is to operate? - 易用性——操作起来有多简单？

24:24-24:25 - Robert: Three. - 3 分。

24:27-24:30 - Researcher: Whether it's effective at solving your actual problems? - 它在解决你实际问题时是否有效？

24:32-24:33 - Robert: Four. - 4 分。

24:35-24:37 - Researcher: Price - the cost relative to what you get? - 价格——相对于你所获得的，它的成本如何？

24:41-24:42 - Robert: For sure. - 肯定的。

24:44-24:45 - Researcher: Is that a five? - 那是 5 分吗？

24:54-24:57 - Robert: It is for the last answer five. Correct? - 最后一个答案是 5 分。对吗？

25:05-25:09 - Researcher: Yeah, I'm asking about price - cost relative to what you get, the value for money. - 是的，我问的是价格——相对于你所获得的成本，也就是性价比。

25:10-25:13 - Robert: Yeah. Five. It matters a lot to me. - 是的。5 分。这对我来说很重要。

25:14-25:18 - Researcher: And last one: uniqueness - whether it offers something you can't get elsewhere? - 最后一个：独特性——它是否提供了你在别处得不到的东西？

25:21-25:27 - Robert: Three. They all can do just something a little bit different, but close to the same, so three. - 3 分。它们都能做一些稍微不同的事情，但都大同小异，所以给 3 分。

25:29-25:37 - Researcher: So features, frequency, and price are your top factors - all fives. Of those three, which one is the most critical when you're deciding whether to subscribe? - 所以功能、频率和价格是你最看重的因素——都是 5 分。在这三者中，当你决定是否订阅时，哪一个是关键中的关键？

25:39-25:40 - Robert: Features. - 功能。

25:42-25:43 - Researcher: Why features over the others? - 为什么功能比其他因素更重要？

25:45-25:56 - Robert: I mean, because I gotta know what the the model is capable of doing for my needs. You know? And if it does what I need it to, then the price kinda don't matter and all that. The rest of it falls into place. So features. - 我的意思是，因为我必须知道这个模型能为我的需求做什么。你懂吗？如果它能做我需要它做的事，那么价格之类的就不太重要了。剩下的就顺理成章了。所以是功能。

25:58-26:06 - Researcher: Makes sense - if it can't do what you need, nothing else matters. Now, for monthly AI subscriptions, what's the highest amount you'd be willing to pay per month? - 有道理——如果它不能做你需要的事，其他的都不重要了。那么，对于月度 AI 订阅，你愿意支付的最高金额是多少？

26:08-26:40 - Robert: Twenty bucks. Tops. I'm not going past that. I don't think that's no. That's the it needs to be the limit. Forever. Still there? - 20 块。封顶了。我不会超过那个价。我不认为那是……不。那必须是底线。永远如此。还在吗？

26:43-26:49 - Researcher: Yeah, I'm here! So $20 is your absolute ceiling for a monthly AI subscription. What makes that the hard limit for you? - 在，我在呢！所以 20 美元是你每月 AI 订阅的绝对上限。是什么让它成为你的硬性限制？

27:05-27:18 - Robert: Because I mean, it seems to be the price that all the big companies have set for you know, a monthly subscription or what some meat on it, you know, I guess you could say and I mean, just anything over that would just seem like price gouging, I think. - 因为我觉得，这似乎是所有大公司为月度订阅设定的价格，或者说是那种有点“含金量”的订阅，你懂的，我想你可以这么说。而且我觉得，任何超过这个价格的似乎都像是在宰客。

27:27-27:41 - Researcher: That's really helpful - so the market's kind of set that $20 expectation for you. Last quick question: if a product you're currently subscribed to raised its price, at what point would you cancel? Like what's the dollar amount or percentage increase that would make you walk away? - 这很有帮助——所以市场已经为你设定了 20 美元的预期。最后一个简短的问题：如果你目前订阅的产品涨价了，到什么程度你会取消？比如，什么样的金额或百分比的增长会让你放弃？

27:41-27:42 - Robert: Five more dollars. Just five more bucks. I'm not doing it. - 再多 5 美元。只要多 5 块。我就不做了。

27:44-27:45 - Researcher: So if any of - 所以如果任何……

27:45-27:49 - Robert: Maybe maybe ten. Depends on what model it is. - 也许……也许 10 美元。取决于是什么模型。

27:51-27:55 - Researcher: your current subscriptions went from $20 to $30, that'd be the breaking point? - 如果你目前的任何订阅从 20 美元涨到 30 美元，那就是底线了？

27:58-28:12 - Robert: Probably, yes. I'd read I'd regroup and do something different. I'd still have some some form AI somewhere, but I would re I'd step back and look at it a little better. - 应该是的，没错。我会重新评估，换点别的。我还是会在某些地方用某种形式的 AI，但我会退一步，更仔细地审视一下。

28:14-28:24 - Researcher: This has been incredibly valuable - thank you so much for sharing all these details about how you use AI in your work and what drives your decisions. Really appreciate your time today! - 这些非常有价值——非常感谢你分享这么多关于你在工作中如何使用 AI 以及是什么驱动你做决定的细节。非常感谢你今天的时间！

28:24-28:25 - Robert: Welcome. Thank you. - 不客气。谢谢。

28:27-28:28 - Researcher: Take care! - 保重！

28:29-28:30 - Robert: I will. Thank you. - 我会的。谢谢。

28:32-28:33 - Researcher: Bye! - 再见！